Capital Teams With Disney For Kids Radio Channel

Capital Radio is to create a digital radio network for children in association with the UK subsidiary of the Walt Disney Company.

“Capital Disney” will broadcast on the existing Cube digital radio stations to a potential audience of around 25 million. It is also expected to use platforms such as mobile phones and the internet. The station will be aimed at the under-16s, a technology-literate group expected to be a key driver in the uptake of digital radio.

Disney is to use its UK interests, in particular its film and video businesses, TV channels and theme parks, to cross-promote the radio service. It is hoped that the network will be expanded over time, and to this end the companies are to submit an application for the East Midlands analogue radio licence, which is currently available.

Capital Radio: 020 7766 6000 www.capitalradiogroup.com Walt Disney Company: 020 8222 1000 www.disney.co.uk

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