Brand Insights AI aims to empower brands to understand and optimise their presence on leading large-language models used for AI search.

2025 is a breakthrough summer for women’s sport. A new report by Havas Play envisions what the future could be in 10 years if brands and fans lean in.

When advertising experiences dehumanise, the data we get back from them is equally shallow. So we optimise for the wrong things and stop connecting with people.

With the Converged.AI suite and launch of Vermeer, Havas is “entering a new phase”, said Yannick Bolloré.

Retention of Unilever business propelled WPP shop to top of the ranking, COMvergence analysis showed.

Net revenue declined 0.8% in organic terms but the company expects organic growth of 2% this year.

Havas Media Network division will continue to be led by managing director Hamid Habib.

Size isn’t the only opportunity. Building good relationships with media owners means jointly understanding what success looks like and ensures client, agency and media owner can unlock mutual growth.

Nick Wright discusses his vision for the new collective that involves bringing media and creative closer together and focusing on culture and talent.

At a webinar hosted by The Media Leader, AI experts from Salesforce, Havas, ITV and Amplifi & Impact discussed the challenges businesses have been facing in integrating AI into working practice and risks worth considering for the near future.