According to the latest research from Informa Telecoms & Media, awareness of Smart TVs remains low as UK retailers fail to educate consumers of their benefits and provide even the most basic information regarding connected-TV features.
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New Parks Associates research shows that consumer interest in internet-enabled TVs nearly doubles interest in 3D TVs.
Online video advertising is expected to gain money from traditional TV budgets, according to Break Media. The digital video ad network says there will be a 32% rise in online video ad money coming from TV budgets.“Video advertising spending is growing faster than expected, and this is the first time a significant portion of the increased… Continue reading TV ad budgets shifting to online video
Virgin Media and the BBC have announced a new deal to bring BBC TV services to TiVo via the red button.
The Connected TV Marketing Association, has expanded its professional industry network to Europe with the appointment of Michael Lantz, CEO of Stockholm-based TV apps specialist Accedo Broadband, as its president for Europe, while Dr William Cooper, CEO and founder of informitv, will function as its Honorary UK Chair.
Almost 1.2 billion people age 15 and older watched 201.4 billion videos online globally during October 2011, according to new data from the comScore Video Metrix service. Google sites, driven by YouTube.com, ranked as the top video destination with nearly 88.3 billion videos viewed on the property worldwide during the month.
Although one in ten (10%) Britons already own a smart TV (one which can be connected directly to the internet via ethernet cable or WiFi), only a further 4% intend to purchase one at some point in the next 12 months, according to YouGov’s latest research.
Apple has emerged as the leading player in the rapidly growing connected TV player market, according to the latest research from the Strategy Analytics Connected Home Devices service.
Media agencies and media owners are in danger of failing to anticipate the impact technology will have on their businesses. Rhys McLachlan, corporate development director at Videology, explains…
The UK is set to deploy UltraViolet (UV), the technology that enables users to purchase films which are recorded to a digital library.