Andy Eardley, Director and Co-Founder of the TV App Agency, on how SmartTV is maintaining its position as one of the hottest spaces for content distribution and advertising. Yet while the potential for explosive growth exists, the question remains what will it take to stimulate mainstream take-up?
More Connected Tv articles
According to Digital TV Europe, BSkyB will offer a subscription to the Premier League from as early as next month.
A recent report from Nielsen claims that game consoles increase the amount of time young men spend in front of the TV, helping rebalance the gender divide.
The Future Foundation’s James Murphy and Richard Nicholls on how the disappearance of devices and furnishings re-defines human space and re-shapes buying behaviour.
A report by Credit Suisse, which looks into the current state of Europe’s satellite industry, predicts that broadcasters in the US and Europe will begin broadcasting Ultra HD test channels by 2013.The report states that Ultra HD (commonly known as 4K, due to the 4,000 pixel resolution display – double the amount of current HD) would… Continue reading Broadcasters could launch Ultra HDTV test channels ‘next year’
The global market of services on connected TVs will reach USD $3.23 billion in 2016, according to new research from GII (Global Information). This market will represent 16.8% of the OTT video market and about 1% of the global fixed video services market.
Speaking at Apps World this week, Daniel Danker, general manager, on-demand at the BBC, claims the corporation has been contrasting the effort involved in achieving reach and views on BBC iPlayer on connected TV devices versus the Apple iPad.
MediaTel’s Connected Consumer business manager, Anne Tucker, gives her take on the new second screen content, which provides video commentary alongside traditional broadcast programming…
Mercedes Benz is running an advertising campaign this weekend where TV viewers can control the story line using Twitter.
AOL has announced that its entire original video content library will be distributed and monetised on YouTube.
