More than 8 million people watched Austrian skydiver Felix Baumgartner’s record-breaking jump live on YouTube, setting a new live-streaming height for the service.Users from around the world flocked to various devices to watch the historic event on the site, highlighting the change in which consumers view live events.The streaming kicked off at 7:08pm (UK time)… Continue reading Baumgartner’s record breaking skydive also sets a new height for YouTube
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A study from IMS Research has revealed that there were 693 billion ad-funded video streams in 2011, with this short-form content making up the overwhelming majority of the OTT video market.
John Carroll, senior director at Ipsos MediaCT and chairman of the Media Research Group (MRG) previews some of the topics that will be hotly debated at this year’s MRG conference.
Award winning creative technologist, Richard Kastelein, on the future of brand delivery on TV.
Netflix, the video streaming service, launched in Sweden today after casting doubts in August about the company’s future in Europe.It had originally announced plans to launch in Sweden, Norway, Denmark and Finland by the end of 2012 but subsequently stated that making their US venture profitable again was an over-riding priority. This resulted in the… Continue reading Netflix continues European expansion
According to a new report released by analyst company MarketsandMarkets, social TV will eventually result in huge amounts of revenue for operators. The Social TV Market: Global Advancements Forecasts & Analysis (2012 – 2017) claims that revenue will reach $256.44 billion by 2017.
According to an exclusive report by Broadcast, UKTV is working on an overhaul of its entire website portfolio with a huge emphasis on social media and the addition of VoD services for each channel.
Starcom MediaVest’s head of thought leadership, Steve Smith, argues we are now living in a ‘post first screen/second screen’ world.
Recent research from IHS Screen Digest showed that cord-cutting is a reality to the US market, with pay-TV cable TV providers losing 600,000 subscribers in Q2 2012, following the trend from the same period in the previous year where 625,000 were lost
Figures released reveal that the live Sky Sports coverage of the recent Ryder Cup attracted record levels of online and mobile viewing to Sky’s award-winning multiplatform TV service Sky Go.