Will iPhone 6 see Apple regain ground on Android for serving mobile ad impressions? Millennial Media’s Zac Pinkham investigates.
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BT Sport has launched a new service to provide viewers with additional content alongside programming already offered on BT Sport 1, 2 and ESPN.
In what appears to be a growing trend in the US TV ratings industry, CBS and NBC have announced they will be joining Fox in delivering live seven-day projections alongside their oversights data.
London Live’s request to reduce the number of hours of local programming each day has been ruled out by Ofcom’s Broadcast Licensing Committee.
Speaking on the Charlie Rose Show on 12 September, Cook said that TV is something the tech giant continues to have great interest in; however, criticised the current state of the medium.
The platform, which aims to “empower service providers,” will include an “advanced” TV guide with catch-up and recommendations services.
Viacom and Sony have announced what is being described as a “landmark” agreement for Sony’s forthcoming cloud-based TV service to carry 22 Viacom networks at launch.
Sky has announced two major enhancements to its new advertising service, Sky AdSmart, in a bid to give advertisers more control over their TV campaigns.
Channel 4 has announced that 4oD is to evolve into a brand new digital hub, All 4 – a single online destination which will present all of the broadcaster’s linear channels, digital content and services in one place
Carat has today published its updated forecasts for worldwide advertising expenditure in 2014 and 2015, with market optimism demonstrated through strong global growth and regional forecasts.
