The new newspaper advertising transaction system must involve every publisher or the project risks wasting agency time rather than bringing greater efficiencies, industry has been warned.
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Last night saw ITV air the final episode of young Pricilla White’s quest for international fame as the surprisingly successful Cilla (9pm) (in every sense) finally got a taste of the big leagues.
The Jed Glanvill-led review into newspaper audience measurement – and the future role of the National Readership Survey (NRS) – will kick-off today, as clarity emerges over how newspaper publishers regard the current system.
“We have a conviction: What can be automated, will be automated,” said Dominique Delport, global managing director, Havas Media Group.
Not content with infecting the Saturday and Sunday night schedules with its fabricated brand of easy fame, Friday night saw ITV give the public exactly what they wanted.
Thursday night brought the end for ITV’s latest crime drama Chasing Shadows (9pm), which wrapped up its short run after four episodes.
A Year in the Life of TV and Twitter, published today, provides the first in-depth look at the relationship between what we say and read about on Twitter and what we watching in the UK.
Last night there was another shock surprise in store for easily-shook fans of The Great British Bake Off (8pm) as a highly popular contestant was given their marching orders after the terrifying ordeal of Advanced Dough week.
At this year’s IBC, broadcasters admitted that they were rubbish at innovation – but they’re doing themselves down argues Raymond Snoddy, who cites a whole host of reasons why they’re wrong.
Tuesday night saw the BBC offer up an automotive-themed evening across both terrestrial stations, with the launch of a brand new dark drama series anda documentary about a motorway.
