51% of people use smartphones as a second screen whilst watching TV, with this year’s Super Bowl seeing a huge rise in social media interaction, up 180.58% from 2012.
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Early adopters from the media industry’s freelance and small business community will see a new online tool launched this week to help them build their personal brands.
Last night MediaTel hosted Media Question Time in central London, where the lively panel discussed everything from the decline of print to Tesco TV – but it was the shocking walk-out from Kelvin MacKenzie that really had everyone talking.
Clubcard TV supported by targeted advertising based on users’ shopping habits, with Kellogg’s, J&J, Colgate and Danone all signed up.
Tuesday evening saw yet another character attempt to make a desperate escape from the miserable confines of the EastEnders (BBC One, 7:30pm) compound. After a disastrous custody hearing, Lola fell in line with every other character to grace the streets of Albert Square and made a really bad decision.Realising that her child, Spawn of Ben,… Continue reading TV Overnights: Man United’s acrobatics display peaks at 10.6m on ITV
‘Brand Discovery Index’ ranks relative power of online and offline in 31 markets – showing that digital and social are more powerful in emerging markets and search critical in developed countries.
The BBC catch-up service will be available for Windows mobile devices to download, after it was last week revealed that over 44 million people access iPlayer via smartphone.
Channel 4’s Black Mirror has captivated viewers with its technology-obsessed dystopian futures. But these cautionary tales should also act as a warning to brands as they continue to embrace the world of digital argues the Media Native
UK fixed broadband in 2012 reached 65% of UK premises, with 81% of the population now online – the second highest result in Europe according to Ofcom.
It’s just typical, isn’t it? You’ve just spent the last few weeks huddled around the TV with your family, hoping to enjoy an hour of drama dealing with the gritty details of a murdered child but to no avail.