The Sun is launching a website dedicated its Page 3 Girls. The site, at page3.com, can be accessed by registering with the paper’s currantbun.com internet service provider. Media planning and research agency, BMP OMD, has appointed Jo Foster as its new director of strategy and research. The group is planning to increase the amount of… Continue reading Newsline Brief
Cable & Wireless Communications is to role out its digital television launch campaign in the north-west, starting on 1 July, the date the service starts broadcasting. The £20m push will begin with direct mail and local press ads and eventually be extended to include TV. The mailshots will be sent to all of CWC’s 850,000… Continue reading CWC Offers ‘More Than Just TV’ In £20m DTV Campaign
Poole-based group Freestyle Publications has acquired two new snowboarding titles to add to its current portfolio, which includes the recently launched Boys Toys (see Newsline). The new titles are Snowboard UK and The Snowboard Bible, which Freestyle purchased this week from Air Publications.Snowboard UK has a circulation of 7,000 and is published seven times a… Continue reading Freestyle Publications Acquires Snowboard Titles
According to this morning’s Financial Times, BSkyB is close to achieving one million subscribers to its Sky Digital service, with about 800,000 signed up so far. Although Sky is not releasing any figures, the report suggests that the million mark could be reached within six weeks. Former GQ editor James Brown is understood to have… Continue reading Newsline Brief
Total terrestrial television revenue for May 1999 (including GMTV) stood at £219.65 million, according to agency estimates. Year on year, ITV dropped by 15.1%; Channel 4’s revenue also dropped back, by 8.5%, and nd Channel 5 showed an increase in revenue of 14%. GMTV’s revenue fell back by 19.2% year on year.In terms of the… Continue reading TV Revenue – May 1999
Despite their enduring popularity with adolescents, the four remaining Spice Girls proved to be less popular than their ex-band-mate Geri Halliwell when it came to fly-on-the-wall documentaries for Channel 4. The Spice Girls in America: A Tour Story pulled in just 2.68 million viewers in comparison to 4.37 million for Geri which was shown in… Continue reading TV Viewing Summary W/E 06/06/99
EMAP, which embarked on £2 million internet project earlier in the week, continued to fall yesterday, closing down 52p (4.3%) at 1,163p.Reed International shot up 20˝p to 446p on the back of speculation that a merger, possibly with Dutch rival Wolters Kluwer (see Speculation Surrounds Reed Elsevier’s Business Titles), could still be on the cards.A… Continue reading Sharewatch
Total terrestrial television revenue for May 1999 (including GMTV) stood at £219.65 million, according to agency estimates. Of this, ITV took £150.28 million, a 15.1% drop on May 1998. Channel 4’s revenue also dropped back, by 8.5%, to £49.41 million and Channel 5 showed an increase in revenue of 14% to £15.03 million.GMTV’s revenue fell… Continue reading TV Revenue – May 1999
The National Magazine Company has appointed Siobhan Kenny, media aide to Tony Blair, as its new director of communications. Kenny fills the role left by Bridget Rowe who left NatMags to pursue a new venture, the details of which have not yet been announced.At Downing Street, Kenny was involved in setting up the Strategic Communications… Continue reading NatMags Appoints Downing Street Media Aide As Communications Head
Cable TV company, NTL, and online sales specialists, Real Media, have created a joint venture to provide the UK’s first dedicated interactive television advertising service. The as-yet unnamed company will offer advertisers a ‘one stop’ service for developing interactive ads on digital television, including placement, delivery, reporting and post-campaign analysis.Initially the service will only be… Continue reading NTL And Real Media Create Interactive TV Advertising Service
