IPC Magazines has announced that it is to launch a new men’s title in the Spring, with which it intends to redefine the men’s magazine market. The new magazine, Later, will be edited by ex-Men’s Health editor, Phil Hilton, who left Rodale Press last year to join IPC (see Newsline).According to its publisher, Later will… Continue reading IPC Launch To Come Later This Year
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ITV has today announced a new extended deal which will keep the UEFA Champions League on terrestrial TV for the next four years (1999/2000 – 2002/2003). Coverage will include 17 live Wednesday night matches, and new highlights on Thursday nights.The broadcaster has sub-licensed live coverage of Thursday night matches to digital terrestrial broadcaster, ONdigital. ONdigital… Continue reading ITV Secures Extended UEFA Championship Rights
WPP this morning released its financial results for the year ended 31 December 1998 (see WPP Reports 1998 Pre-Tax Profits Up 20%). In its review of 1998 business operations, the global media group notes that the cost of network television, the primary advertising medium, continues to rise by as much as 5-10% per annum on… Continue reading WPP Finds Rising Cost Of Network TV Forces Advertisers To Alternative Media
An annual round-up for the national press is now available in the Press features list.The round-up covers ABC and NRS figures throughout 1998 for the separate national press sectors and their individual titles.Subscribers can access the Press database by selecting “Press” from the drop-down box at the top of this page.
Flextech saw an 18˝p rise in its share price at the close of trading yesterday, closing at 719p. This follows yesterday’s announcement that the cable programming company would be taking part in Microsoft’s WebTV interactive television trials (see Newsline).Portsmouth & Sunderland Newspapers, currently at the centre of a bidding war (see Portsmouth & Sunderland Newspapers… Continue reading Sharewatch
Only six months after launch (see DoubleClick To Sell Ad Space On UK’s Fastest-Growing ISP), Dixons’ free internet service provider, Freeserve, has taken second place in the UK’s home internet market. According to BMRB International’s Internet Monitor survey, Freeserve had a 13% share of the home access internet market at the beginning of this year,… Continue reading Dixons’ Freeserve Takes No. 2 Spot, According To BMRB Research
The latest round of national newspaper circulation figures (August 1998 to January 1999), released by the Audit Bureau of Circulations (ABC) at the end of last week, show that whilst year on year sales are predominately down, January was a much better month for the nationals than December.Monthly comparisons show that every national newspaper, bar… Continue reading National Newspapers Report Strong Monthly Sales, But Annual Decline
Flextech Interactive (FI) has announced that it will be participating in Microsoft’s WebTV interactive television trials. The six month trials take place in Telewest-served cable homes in London and Liverpool.The trials are intended to provide a testing ground on which advertisers can learn how consumers will relate to interactive services. Both Flextech and Telewest will… Continue reading Flextech Trials Interactive TV With Microsoft And Telewest
Following speculation that Pearson is considering disposing of a financial data division, as well as talk of a possible full listing on the US stock market for the company, shares rose by 68p to close at 1,365p yesterday.Cable operator and TV content producer, Flextech, dropped 26p after reports that the European Commission is investigating the… Continue reading Sharewatch
In the face of an economic slowdown, the commercial radio industry may find that ad expenditure is turned its way as advertisers move away from TV and toward lower cost media. This is one of the findings of the Radio Advertising Bureau’s Advertiser Research.The research reports that advertisers feel that television is becoming prohibitively expensive:… Continue reading Advertisers Feel TV Is Becoming Prohibitively Expensive, Finds RAB Research
