As from tomorrow the offices of the National Readership Survey (NRS) have been relocated to:42 Drury Lane London WC2H 5RNTel: 0171 632 2915 Fax: 0171 632 2916The NRS website can be found at http://www.nrs.co.uk/ and is part of the Media Village (http://www.mediavillage/).
Quality Market Total broadsheet circulation for this period was down 1.6% to 5.7 million copies – a loss of 94,000 copies for January-June 1998. The Sunday Telegraph suffered the greatest loss in terms of copies, down by 51,568 (5.8%) to a circulation of 841,062. The Independent reports the greatest loss relative to its circulation: down… Continue reading National Newspaper Round-Up – June 1998
With the World Cup moving into its second week, much of the top part of the chart is dominated by football. Rather surprisingly the England v Romania game (19.48 million) achieved a higher audience than England v Columbia (19.13 million). Mind you, as we all know well enough by now, BARB doesn’t have any means… Continue reading TV Viewing Summary W/E 28/06/98
MTV Europe has entered partnership with independent UK radio producers, Unique Productions, to create the new company MTV Radio Productions (MTVRP).The venture will pool the resources of MTV with the production skills of Unique to create music-based radio programmes that can be commissioned by the BBC and commercial radio stations in the UK and across… Continue reading MTV Secures Unique Radio Deal
The Bank of England brought some respite to beleaguered homebuyers and businesses when it decided not to raise the cost of borrowing.Members of the Bank’s Monetary Policy Committee left interest rates unchanged at 7.5%.There was outcry last month when rates were raised by 0.25% to the current level, prompting fears that the mounting cost of… Continue reading Interest Rate Stays Unchanged
The Mirror Group has announced the acquisition of the Northern Ireland-based Derry Journal Group for £18.25 million.A Mirror Group spokesperson said the move was part of the Group’s strategy to increase regional presence in an area where it already has a foothold with the Belfast News Letter.Mirror Group’s chief executive, David Montgomery, said: “The journal… Continue reading Mirror Group Buys Derry Journal For £18.25m
GWR Group, owner of Classic FM, has announced that it intends to acquire Cheltenham and Gloucester-based AM station, Classic Gold 774. The station is currently owned by Radio First.As GWR already runs two other stations in the same area, Severn Sound FM and Wyvern FM, the Radio Authority (RA) will conduct a public interest test… Continue reading GWR To Buy Classic Gold 774
Sales house Laser has announced the appointment of Michael Carter-Smith as head of its TV3 sales team (see Laser To Sell For New Irish Channel). TV3 is the new independent commercial television network set to launch in Ireland in September.Of Carter-Smith Craig Nyman, sales director, said: “His knowledge and experience of the Irish marketplace, and… Continue reading Laser Appoints TV3 Sales Head
Total national newspaper circulation was down by 3.1% year on year for the ABC period January-June 1998, from 27.8 million to 26.9 million. This represents a loss of 860,000 copies across the whole national newspaper market.Circulation for The Guardian is not included in these figures as the newspaper supplied ABC with data that was incorrect.… Continue reading National Newspaper ABC Summary – June 1998
Ads which cry “Lose a stone in 14 days” or “6 lbs lost in a month” must ensure that they are both accurate and that the product which they endorse is medically safe, according to the monthly report from the Advertising Standards Authority (ASA).The Authority is expecting a proliferation of weight loss ads during the… Continue reading Weight Loss Ads Must Be Accurate And Safe, Says ASA
