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Global advertising expenditure growth will accelerate in 2004, as a new world order in advertising emerges, according to the latest Spheres Of Influence report from Initiative Media.The agency network forecasts that worldwide adspend will rise by 5.8% to reach $331.4 billion in 2004. This figure accounts for the combined markets of the 44 countries on… Continue reading Global Adspend To Rise 5.8% In 2004, Says Initiative

Airtime revenues at Capital Radio rose by 5% during its first quarter, in line with an improvement in the general advertising market and meeting the group’s expectations. Capital is seeing strong revenue growth at its London alternative station, Xfm, as well as across the Century FM network. Its flagship London station, Capital 95.8, is faring… Continue reading Capital Radio Sees ‘Modest’ Revenue Growth Ahead

Chrysalis Radio revenues have jumped by 19% year on year during the five months since September 2003 and forward visibility is continuing to improve, according to chairman Chris Wright. Wright will tell this morning’s AGM that marketing activity at the radio group will be enhanced following the ‘exceptional’ revenue performance. In London in particular, high… Continue reading Chrysalis To Boost Marketing As Radio Revenues Jump 19%

Media communications and market research network, Aegis Group, has acquired the London-based market research firm, The Research Business International (TRBI), for £5.2 million. TRBI operates across a range of areas including ad tracking, brand and concept development and specialist sector research. The company will be integrated into Synovate, Aegis’ global market research network. Doug Flynn,… Continue reading Aegis Buys UK Market Research Firm For £5.2m

Strong financial results from some of the world’s largest advertisers point to an improving outlook for the media and advertising sector, according to Lehman Brothers analysts. Major advertising clients including Procter & Gamble, American Express, General Motors and L’Oreal, have all reported positive results for the full year 2003. The financial health of such companies… Continue reading Strong Client Results Should Provide Advertising Upswing

Reports circulated this weekend that the Barclay brothers may be considering increasing their bid for Hollinger International, owner of the Daily Telegraph in the UK. A potential offer of $20 per share for the 70% of shares which are publicly listed is understood to be on the cards. The Barclays current offer of $18 per… Continue reading Barclays May Make $20 Per Share Hollinger Takeover Bid

Maiden saw a “very clear recovery” in sales demand in the second half of 2003, and expects full year pre tax profits to reach between £5.3m and £5.5m. In an upbeat trading report the outdoor advertising group said that revenues strengthened considerably throughout the year, and sales were particularly good in the final five months.… Continue reading Maiden Reports “Very Clear Recovery” In Second Half Of 2003

Maiden saw a ‘very clear recovery’ in sales demand in the second half of 2003, but it expects full year pre tax profits to be lower than forecast, at between £5.3 million and £5.5 million. Analsyts had predicted the company’s profits to reach between £6 million and £6.7 million. In an upbeat trading report issued… Continue reading Maiden Issues Profits Warning

Hollinger International, the holding company of Hollinger Inc, has rejected a takeover approach by the Barclay brothers, which would have valued the company at $1.4 billion. It is believed to have rejected the deal because the 20% premium the Barclays offered was not high enough. The brothers have already agreed a $400 million deal with… Continue reading Hollinger International Rejects Barclays’ Bid

Highbury House Communications, publisher of Front and Fast Car, today issued an upbeat trading report. Trading in the last two months of 2003 had been in line with expectations, it said, and it expects profits for the full year to be as forecast. The company said that its shift towards becoming a pure consumer publisher,… Continue reading Highbury House FY Profits In Line With Market Forecasts