Swadley joins Kantar Media from the BBC, having held roles including director of marketing and audiences, BBC Charter, and head of audiences, BBC TV.
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Deloitte’s annual media predictions for the year ahead also look at the rise of short-form video and the plateauing of eBook sales.
Launched in 2012, the Open Internet Code commits ISPs to the provision of full and open Internet access products and confirms that traffic management practices will not be used to target and degrade the services of a competitor.
In a result that may surprise some, eye-tracking specialist Lumen Research claims that Tesco outperformed its competitors at engaging shoppers over Christmas.
Kantar Media is a well-established brand of trusted media analysts and advisors. Helping advertisers, media owners, advertising/media/PR agencies, and publishers together with government, NGO, and trade organisations to measure their media reputation and impact.
Geoplan are experts in location analysis for business planning. Specialists in the supply of information linked to Postcode or location, Geoplan offer a wide range of products and services, from GIS data, to highly sophisticated bespoke mapping software.
There are changes afoot at Channel 5 and Dominic Mills reckons the broadcaster has Channel 4 in its sights. Can the cheeky runt of British TV overtake its rival?
