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Ofcom’s latest Digital Television Update, published today, reports that digital television penetration reached 59.4% in the fourth quarter of last year, stopping just short of 60% and representing an increase of 3.5% points on the previous quarter.Ofcom also found that, by 31 December 2004, BSkyB had added 177,000 subscribers, bringing its total number of UK… Continue reading Digital TV Penetration Closes On 60% In Q4 2004

Viacom Outdoor is to introduce digital escalator posters on the London Underground network, representing a true media first and enabling advertisers to run dynamic and engaging campaigns with many features simply unavailable using current advertising techniques.The Digital Escalator Panels (DEPs) will initially undergo trials on either side of the escalators at Tottenham Court Road Tube… Continue reading Viacom To Install Digital Posters On Tube

Magazine and radio group, Emap, has announced that it expects full-year results to be in line with its expectations, predicting a 1% increase in like for like revenues for the year ending 31 March 2005. In a statement to the City this morning, the company forecast group revenues to rise by 2%, and is looking… Continue reading Emap Reveal Positive Trading Statement

The Wireless Group (TWG), has announced a year on year rise of over 50% in adjusted operating profits for 2004, showing revenue for the first quarter of 2005 to be up 9.9% on the same period last year. Total turnover for the Group was £39.7 million, up 22% from £32.6 million in 2003, while like… Continue reading TWG Enjoys Rise of Over 50% In Operating Profits For 2004

Digital television penetration has reached almost 60% of UK households, with Ofcom revealing that in quarter four of last year, 59.4% of homes received digital television, an increase of 3.5% from 55.9% at 30 September 2004. Ofcom’s Digital Television Update for the fourth quarter of 2004 reveals that, by 31 December 2004, the total number… Continue reading Digital Penetration Reaches Almost 60% Of UK Homes

Mobile phones are the gadgets most likely to be traded in, with 63% of respondents claiming they frequently upgrade them, according to results from a study by market research firm, GMI. In a survey of 20,000 consumers in 20 countries, GIM found that the vast majority of people upgraded their phones on a regular basis.… Continue reading Mobile Phones Frequently Traded In

Europe is “cutting its own path” in terms of broadband adoption, with services offered in the UK, France and Italy as competitive as anything offered around the world, according to new research by analysts eMarketer. The Europe Broadband report shows that broadband households in Western Europe increased by nearly 65% over 2004, twice the rate… Continue reading Europe Enjoys Impressive Growth In Broadband Up-Take

High definition television (HDTV) is predicted to hit 15.5 million households worldwide by the end of 2005, with penetration forecast to reach 52 million by 2009, according to market research firm, In-Stat. According to the company’s new report, Got HD? High-Def TV Service Now In Over 10 Million Homes, there are currently 10 million homes… Continue reading Global HDTV Penetration To Reach 52 Million By 2009

February 2005 saw 2.19 billion text messages sent, with person to person texts across the UK GSM network operators showing an increase of 7.2% on the total sent during the same period in 2004, according to the latest figures released by the Mobile Data Association (MDA). The month’s total was boosted by Valentine’s Day, which… Continue reading February Text Messages Reach 2.19 Billion

Tio Pepe will be sponsoring the second series of Hell’s Kitchen on ITV1 and ITV2, with Gonzalez Byass, maker of the top selling Fino putting the sponsorship at the centre of its ongoing campaign to educate consumers that Tio Pepe is a drink to be enjoyed with food.The sponsorship deal, worth a seven figure sum,… Continue reading Tio Pepe Sponsors Second Series Of Hell’s Kitchen