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Following a tough few months for national radio advertising in the United States, Merrill Lynch has once again revised downwards its US radio industry growth forecast. Due to continued declining national advertising radio spend and slightly higher local radio revenue, Merrill Lynch has adjusted its 2004 forecast to just 3.8% from 5.6%. Although, things are… Continue reading US Radio Forecasts Lowered Again

After a few years of sluggish growth, spending in the global entertainment and media industry is set to reach $1.700 billion by 2008, according to PricewaterhouseCooper’s latest Global Entertainment and Media Outlook report. The Asia Pacific market emerges as the key industry driver for the 6.3% compound global annual growth rate expected, compared to 4.2%… Continue reading Entertainment And Media Set To Hit $1.700 Billion

Canadian media giant, CanWest, has announced that it has sold its 30% share in ITV owned Ulster Television (UTV) for £59 million. The $50 million proceeds from the deal, which is the largest for ITV since Carlton and Granada merged earlier this year, will help CanWest reduce bank debt, standing at a reported £1.2 billion.… Continue reading CanWest Sells Ulster TV Share

Channel 4 has surprised the broadcasting industry by announcing the appointment of Andy Duncan, BBC director of marketing, communications and audiences, as its new chief executive. Duncan, the man behind the launch of the highly successful Freeview service, had not been named among the frontrunners for the position, which became vacant last month after Mark… Continue reading Channel 4 Appoints BBC Director As Chief Executive

Lord Black’s share in Hollinger International, owner of the Telegraph Group, dropped from 30% to 18.2% yesterday, following a refinancing of the cash-strapped holding company. Due to a pending cash collapse at Hollinger Incorporated, an issue of preference shares was announced, which would convert stock to shares in the Canadian vehicle which holds the stock.… Continue reading Hollinger Cash Crunch Drops Black’s Share

Satellite broadcaster BSkyB saw a dip in share price yesterday, falling by 0.96% to 622p. The company is believed to be in negotiations with sports cable network ESPN about launching a special version of its 24-hour sports channel in the UK.The new channel is believed to be a British version of ESPN Classic Sport, which… Continue reading Sharewatch: BSkyB Dips Despite Talks With ESPN

Channel 4 has announced the appointment of Greg Smith as its new head of media planning, a position created earlier this year to oversee the deployment of promotional airtime across the Channel 4, E4 and Film Four.The new role will see Smith, a senior marketer with a background in brand development, report directly to Channel… Continue reading Channel 4 Appoints First Media Planning Head

Capital Radio Group has announced plans to step up its mobile marketing strategy across its range of brands after deciding to extend its existing deal with mobile technology specialists Flytxt.The new agreement will see Flytxt oversee a new phase of mobile activity across the commercial radio group’s Capital FM and Capital Gold Networks, as well… Continue reading Capital Sticks With Flytxt To Boost Popular Brands

Channel 4 has surprised the broadcasting industry by announcing the appointment of Andy Duncan, BBC director of marketing, communications and audiences, as its new chief executive.Duncan, the man behind the launch of the highly successful Freeview service, had not been named among the frontrunners for the position, which became vacant last month after Mark Thompson… Continue reading Channel 4 Appoints Andy Duncan As Chief Executive

Emap Advertising and Carat have secured a £450,000 deal to promote the relaunch of Smirnoff Black Ice across a range of Emap’s men’s lifestyle magazines including FHM, Arena, Empire, Q and Zoo.The campaign will launch across the August issues of the men’s magazines and will promote Smirnoff Black Ice as an iconic breed of mixed-vodka… Continue reading Emap Advertising Brings Black Ice To FHM Readers