NetValue has announced the launch of its online ad measurement service, Ad-Impact, which it claims will allow clients to analyse the effectiveness of online campaigns for the first time. Teaming up with Taylor Nelson Sofres’ Secodip service, the two aim to provide a comprehensive research tool for ad agencies and marketing companies involved in online… Continue reading NetValue Launches Online Ad Effectiveness Service
The share of listening held by BBC radio stations made gains in the last quarter, while commercial radio listening was down, according to the latest RAJAR figures released this morning. Overall, BBC stations improved their share by 0.3% points since June, to a total share of 51.4%, while commercial stations fell back 0.5% points to… Continue reading BBC Makes Gains In Latest RAJAR Report
Satellite broadcaster BSkyB gained 45p to £10.40 as analysts predicted good results for the company tomorrow (see Digital Packages Set To Increase In Price). The value of the group’s prices have more than halved since its high of £21.58 earlier this year, however (see Sharewatch).Cable group Telewest was one of the highest climbers on the… Continue reading Sharewatch
Subscribers can access tables showing the performances of each of the main UK radio groups in the latest RAJAR figures by clicking on Radio in the Features bar above.
Lis Howell, the former senior vice-president of Flextech (see Newsline Brief), has unveiled her web venture. Bowlofcherries.com is a lifestyle portal targeting over 35s.With the endorsement of over 50 celebrities, including Toyah Wilcox, Edwina Currie and Fern Britton, the website brings together information, features and reviews on a range of subjects from food to politics.… Continue reading Ex-Flextech Boss Unveils Website For Over 35s
NRS figures for the six-month period to the end of September show most titles losing readers. Overall the national newspaper sector was down 5% compared to the same period last year, a loss of 3m readers.The Times again saw the worst fall, losing 18% of its readership. The title has been shedding readers throughout 2000… Continue reading National Newspaper NRS Round-Up – September 2000
BSkyB and ONdigital are set to raise the prices of their digital packages, with customers taking basic tiers hit the hardest. From January 2001, the price of Sky Digital’s basic package will increase by 23%, or £3, on top of current prices, while ONdigital customers will see a monthly increase of £1 to the “basic… Continue reading Digital Packages Set To Increase In Price
The battle for Express Newspapers moved up a notch yesterday when the Hinduja brothers formally submitted a bid of more than £120m for the group. Described as “aggressively priced”, it was lodged in response to a similar offer from the Daily Mail & General Trust (see DMGT Prepares Bid For Express Newspapers), and it is… Continue reading Hindujas And DMGT Go Head-To-Head For Express
NRS figures for the six-month period to the end of September show most titles losing readers. Overall the national newspaper sector was down 5% compared to the same period last year, a loss of 3m readers.The Times again saw the worst fall, losing 18% of its readership. The title has been shedding readers throughout 2000… Continue reading National Newspaper NRS Round-Up – September 2000
Channel 4’s plans for a racing channel were revived today when it announced the submission of a £750m bid for the broadcasting rights to Britain’s 59 racecourses, as part of a consortium with BSkyB and Arena Leisure. Under the name of Go Racing, the three have this morning presented a rights proposal to racecourse executives,… Continue reading C4’s Racing Plans Back On Track
