The government has relaxed a number of regulations surrounding outdoor advertising. The Department for the Environment, Transport and the Regions has announced changes to laws regarding the erection of advertisements in rural areas, which until now had been designated Areas of Special Control of Advertisements.Such control forbade advertisers from placing ads in the majority of… Continue reading Government Relaxes Rules Surrounding Outdoor Ads
Modern trends in family life have caused children to become more sophisticated in extracting pocket money from their parents, according to a new report by Datamonitor. The report also identifies a new sub-set within this age group – between the 3-9 year old category of ‘Children’ and the 14-17 year old category of ‘Teenagers’ is… Continue reading Feature: Survey Charts Rise Of ‘Tweenagers’ With Increased Spending Power
British Sky Broadcasting has announced a five-year deal with West Ham United football club to design, develop and maintain the team’s internet site. The agreement, which runs from the beginning of the 2000-2001 season, will see Sky revamp the content and design of the website.It will remain at its current location at westhamunited.co.uk and whufc.co.uk,… Continue reading BSkyB Signs Web Deal With West Ham
The last round of bidding for broadcasting rights to Premier League football matches not only raised unprecedented amounts of money for the league itself (see How The Premier League Will Cash-In On Kick-Offs), but also ushered in what could be the future for making profit beyond ad revenue when screening matches. NTL won rights to… Continue reading Viewers Will Resist Pay Per View TV, Says Survey
The Radio Authority has received one application for the local digital multiplex service licence for the Central Scotland area. Switch Digital, the consortium comprising the Wireless Group, Clear Channel, Capital Radio and the Carphone Warehouse, is the sole applicant for the licence, which will serve a population of up to 2.75 million listeners.The licence is… Continue reading Switch Digital Is Sole Bidder For Central Scotland Digital Licence
The last round of bidding for broadcasting rights to Premier League football matches not only raised unprecedented amounts of money for the league itself, but also ushered in what could be the future for making profit beyond ad revenue when screening matches. NTL won rights to show 44 matches as pay-per-view (PPV) events, but recent… Continue reading Insight Analysis: Viewers Will Resist Pay Per View TV, Says Survey
Reuters is continuing its online drive with the launch of a digital sports news service. The move is part of the group’s four-year £500m restructuring strategy to become a net-based information service, unveiled earlier in February (see Reuters To Spend £500m On Net Plans).The service is expected to focus on the key sports including football,… Continue reading Reuters To Launch Sports News Service
More than 7 million households in the UK now have access to the internet. This figure, which represents more than a quarter of UK homes, has grown from 4.9 million when researchers MMXI Europe began its monthly reporting in October last year.Around 20 million individuals are now thought to have access to the internet at… Continue reading UK Brands Growing Online As One Quarter Of Households Have Internet Access
Shares in Cable and Wireless did well yesterday following several recommendations. They ended up 41p at the end of the day’s trading, at £11.70.Also doing well was Pearson, which rose £1.02 to end at £17.65, a rise of over 6%. Meanwhile Reuters shares ended up 17p at £12.95.United News & Media fared less well on… Continue reading Sharewatch
WPP released interim results showing a pre-tax profit of over £160m yesterday (see WPP Reports Profits Up 22%). However, shares in the company dropped 1p to end at £9.07.The worst media performer yesterday was Highbury House Communications, which fell 5½p to 52¾p. SMG also fell, by 16p to £3.16½.Tempus had a better day, rising 20p… Continue reading Sharewatch
