Global marketing information and research group, Taylor Nelson Sofres (TNS), has signed an agreement to use the new audience measurement technology developed by US group Arbitron. TNS will use Arbitron’s audio-encoding systems in its measurement of television audiences in the UK.Taylor Nelson, which supplies the TV viewing data to BARB, will use Arbitron’s technology in… Continue reading Taylor Nelson To Use New Audience Measurement Technology
GWR Group’s Digital Services division has today announced its plans for a multi-million pound launch of Europe’s first commercial digital radio stations – Planet Rock, Core and The Mix. Planet Rock and Core will begin broadcasting on Monday 15 November across the UK and Europe on the Digital One national commercial multiplex (see Digital One… Continue reading GWR Unveils Multi-Million Pound Digital Radio Stations Launch
Satellite broadcaster BSkyB dropped by 19p to 592˝p despite announcing stronger than expected subscriber figures for its Sky Digital service last week (see Sky Digital Reaches 1.8m Customers). BSkyB has this morning announced plans to broadcast 20 major UK radio stations via the digital satellite TV service (see Major Radio Stations Join Sky Digital For… Continue reading Sharewatch
For Better, For Worse, an LWT documentary which followed a number of couples as they prepared to get married, has been pulled up by the Independent Television Commission (ITC) for breaches of taste and decency.The programme, which was broadcast in May this year, followed a young woman as she went out on her hen night… Continue reading LWT Hen Night Documentary Pulled Up For Taste And Decency
Six of Britain’s largest regional newspaper groups have joined together to launch a classified advertising network on the internet. Under the umbrella brand Fish4, three online services will provide sites dedicated to selling and buying vehicles and homes and finding jobs.The sites – fish4cars, fish4homes and fish4jobs – are the joint venture of Newsquest, Northcliffe,… Continue reading Regional Press Groups Launch Classified Ad Network
Capital Radio has sold off the majority of its restaurant portfolio, raising £11.05 million for the radio group. Following the completion of the sale, Capital is to completely close down its Restaurants Division.The group’s seven Latin restaurants have been acquired by SFI Group for £9.45 million cash. The two Paris restaurants, Chicago Pizza Pie Factory… Continue reading Capital Radio Disposes Of Restaurants Businesses
Satellite broadcaster BSkyB has signed up 1.8 million customers to its digital television service, Sky Digital, the company announced at its AGM today. The subscriber number out-strips analysts’ forecasts which expected around 1.5 million subscribers to the service.However, the cost of digital investment is still being felt at Sky. Financial results at the group and… Continue reading Sky Digital Reaches 1.8m Customers
Turner Broadcasting, owner of the TNT cable and satellite channel, is today launching a new service called Turner Classic Movies (TCM). Initially TCM will only be available to Sky Digital and NTL CableTel customers, although Turner vice-president of advertising sales, Dee Forbes, says that the intention is to roll the channel out across as many… Continue reading Classic Film Channel Launches As TNT Repositions
Television advertisers that wish to target a broad audience are liable to be left with the least desirable timeslots and more downmarket audiences, according to new research. A new study by the Billett Consultancy, shows advertisers who target specific audience groups, such as 16-34 year olds, are receiving more favourable placement in the ad break… Continue reading Advertisers Should Learn TV Owners’ Inventory For Best Deals, Says Billetts
An additional licence fee for digital television services would not breach EU regulations. A spokesperson for the European Commission denied reports earlier this week that proposals backed by the BBC to charge an extra £24 supplement for digital TV would breach state aid regulations.Stefan Rating, competition spokesman for the European Commission, said that it was… Continue reading BBC Digital Licence Fee Would Not Breach EU Rules
