The Daily Express is launching a new pull-out supplement on Monday 22 August called Sportsday.The colour supplement will appear every Monday, focussing on all the main sporting events of the weekend, to complement existing sports coverage in the paper. As well as the coverage of the weekend’s sports, it will carry features including “My Sporting… Continue reading Daily Express Launches New Supplements
IPC is launching a new baby title this September, Our Baby, in the same month that National Magazines launches the She spin off title, Having a Baby.Our Baby will be monthly, with an intial print run of 150,000. The title will be aimed at first time mothers, with product information as well as articles on… Continue reading IPC To Launch Baby Rival
First Choice, the re-launched Owners Abroad is to sponsor Strike It Lucky, the entertainment show hosted by Michael Barrymore. First Choice will be the first holiday tour operator to sponsor an ITV Network programme.The new series of 14 half hour shows goes on air on Tuesday 13 September at 8.30pm.The deal is part of a… Continue reading First Choice For Sponsorship
QUALITIESThe effects of the quality newspaper price war are apparent in the latest monthly ABCs. The Times, which has had a reduced cover price for almost an entire year now, recorded a year on year increase in its monthly figure of over 66%, to 599,000. The Telegraph, which joined the price war in June, also… Continue reading National Press Round-Up – July
The annual inflation rate fell to 2.3% in July, down from 2.6% in June, according to the Retail Prices Index released this morning. The actual figure, taking 1985 as the base, was 152.2. The underlying rate, excluding mortgage interest payments, fell to 2.2% from 2.4% – the lowest level since 1975.
As part of the 30th Anniversary celebrations, the MRG is holding a number of “special” evening meetings to consider media research over the past 30 years. The first of these is to be held on Thursday 25 August. Brian Jacobs, International Media Director at Leo Burnett will speak on “Why UK Media Research is the… Continue reading MRG 30th Anniversary Evening Meetings
Bass has signed a £700,000 sponsorship deal with The Word to support coverage of the FA Carling Premiership in the participating regional newspapers throughout the season.
The £71m bid by Emap for Trans World Communications has been declared unconditional. The acceptance of Owen Oysten who owns 22.1%, together with acceptances from a further 1% of shares, gives Emap control of 52.7% of the equity. The cash offer will remain open.
Television coverage of cricket played in England is to be divided between BBC and BSkyB, in separate agreements with the Test and County Cricket Board. The deals total £58.5m over four years.The BBC will screen 250 hours of cricket each summer, and Sky 350. The Commons national heritage select committee had recommended Test matches as… Continue reading BBC And Sky In Cricket Deals
