The latest set of readership figures, released by the National Readership Survey (NRS) this week, show an overall decline in readers for the national newspaper market. Of the titles listed here, readership dropped by 3.5% year on year for the February-July 1999 period.The Daily Mail continues to go from strength to strength, outperforming the market… Continue reading National Newspaper NRS Round-Up – July 1999
Year on year comparisons from the latest figures from the Audit Bureau of Circulation (ABC) show that sales in the music magazine market continued to fall with an overall drop in sales of 13%. Only Ministry and Uncut made significant gains up by 31.1% and 23.4%. The greatest losses were suffered by Smash Hits which… Continue reading Music Magazines’ Circulations Continue To Fall
Most titles in this sector showed a decline in sales for the period yet the overall average was up, year on year. This was mainly due to a number of new magazines launched in the past year – 25 Beautiful Homes, BBC Good Homes, Feng Shui For Modern Living, Living etc and Real Homes.Time Warner’s… Continue reading Decline In Home Interest Magazine Market
The latest magazine circulation figures, for the January-June 1999 period, show that the computing, games and internet market is currently burgeoning with a growth of over 14.1% from the titles listed here. This is in stark contrast to the men’s and women’s monthlies sectors, which have both fallen into decline according to these latest figures… Continue reading Computing Sector Shows Strong Growth Whilst Lifestyle Monthlies Are Failing
The undoubted highlight, from the latest Film & Cinema ABCs, is the continued rise of IPC’s Uncut magazine. For the second successive period (see Newsline) it has recorded a rise of over 20% in total average net sales. Uncut‘s latest figure (Jan-Jun ’99) of 44,514 represents a 23.4% increase, year-on-year. Market leader, Empire retains an… Continue reading Uncut Records Second Successive Period Of Growth Over 20%
The last six months have seen a significant decline in sales for most titles in this sector with 90% showing a decrease in circulation. Prima held its position as market leader in the sector despite its net sales falling by 46,098 (8.7%) to 485,580 on same the period last year.Women’s Monthly Magazines ABC YoY Comparisons… Continue reading Women’s Monthlies Suffer Widespread Sales Decline
Following the previous ABC audit, the food magazine market continues its downward spiral in circulation in the Jan – Jun 1999 figures. Only 4 magazines, Somerfield Magzine, Sainsbury’s-The Magazine, Waitrose Food Illustrated and BBC Good Food, recorded any improvement in year-on-year comparisons. Six monthly comparisons paint an equally bleak picture with all but 2 magazines… Continue reading Food Magazines’ Circulation Decline Continues
After numerous successive increases year on year, FHM finally experienced a dent in sales figures for the first half of 1999. Still the 74,362 buyers who left the magazine were compensated for by FHM Collections‘ debut with over 80,000 sales. The loss only represented a 9.6% deficit, whilst Arena, Sky and Face experienced more substantial… Continue reading Bizarre For Him As FHM Finally Slides
Year on year comparison for the women’s weekly magazine sector show continued increases in the number of sales. During the January to June ’99 period net sales within the sector were up to just over 8.2 million. The total circulation of the titles listed here have increased significantly by 63%, although this was again due… Continue reading OK Continues To Outperform Its Rivals
Banish images of garden gnomes, swampy ponds and steel iron furniture from your mind before you delve into the fruits of Neweden, as this new title from IPC does for gardening what the Spice Girls and All Saints did for pregnancy – makes it ‘cool’. Think minimalist, think Zen, think ‘Daahhhhling!’. This glossy cacophony of… Continue reading First Issue Review – NewEden
