Apple has scheduled a special event for tomorrow (23 October) where it is expected to unveil a smaller version of the succesful iPad.
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MediaTel Group launches its first ever Media Leaders event titled: Spending advertising money in the digital age.
Richard Sharp, UK managing director at ValueClick Media, discusses the insights from their research in conjunction with the IAB.
International venture capital firm Beringea have led a £2 million investment round
into InSkin Media (ISM) – the advertising technology and digital media specialist.
Smart TVs are moving from novelty to mainstream, with shipments expected to grow 15% worldwide in 2012, according to the latest NPD DisplaySearch Quarterly Smart TV Shipment and Forecast Report.Connected TV’s shipment shares were 26% in China and 34% in Western Europe in 2011. In 2012, it has grown to more than 40% in both… Continue reading Smart TV shipments grow 15% worldwide in 2012
David Brennan, Founder of Media Native, on the need for objective, representative research to be applied to media decisions because we are incapable of making them based on our own experiences.
The revelries in the Yorkshire Dales continued last night with an hour and a half of Emmerdale programming on ITV1. There must have been many a sore head after Wednesday night’s live celebrations – but it’s a safe bet that even the strongest dose of Alka-Seltzer wasn’t going to make a bit of difference to… Continue reading TV Overnights: EastEnders (just barely) ruins Emmerdale’s party
Operator-provided multiscreen services coverage in Western Europe has increased by more than 80% in the past year according to new research by Parks Associates announced.
According to a new report by eMarketer, 2015 will see over half of US internet users (133.5 million people) logging onto the web via their tablet.The Tablet Advertising: Volume and Engagement Levels Jump Up report also reveals that tablet ads outscore conventional mobile ads on a variety of metrics, including brand awareness, purchase intent and… Continue reading Half of US internet users will be on tablets by 2015
Simon Andrews, founder of the full service mobile agency addictive!, looks at the developments in mobile and how it might be disrupting GAFA (Google, Apple, Facebook and Amazon)