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According the first National Internet Study by Scarborough Research, 23% of online consumers said that they watch less television now than they did before they started using the internet. Although 50% of internet users reported that a tv was on in the room where the internet was used most often and 91% said that they… Continue reading TV Viewing In Decline As Net Popularity Increases

More people than last year chose to watch last Saturday’s Arsenal/Liverpool FA Cup final on ITV rather than Sky Sports 2.ITV’s coverage drew 7.8m viewers at its peak. An average of 6.8 million watched throughout the game compared to an average of 840,000 viewers watching on Sky Sports 2.ITV’s controller of sport Brian Barwick said:… Continue reading ITV Wins FA Cup Final Ratings Battle

The Outdoor Resource Centre has published the industry spending figures compiled by Concord for February 2001. These showed that despite tales of automotive advertising slumps in the US, in the UK car manufacturers remain high up in the top spenders on the outdoor medium. Three out of the top five spenders in the front two… Continue reading Cars And Films Boost Outdoor Income

talkSPORT is to take both legal and programming action after accusing the BBC of abusing its dominant market position by buying both radio and TV rights to England’s next football international.Kelvin MacKenzie, chief executive of The Wireless Group, which owns Talksport, said: “We have always warned the BBC that if we are cut out of… Continue reading Talksport Tackles BBC Over England World Cup Rights

ISBA has announced the imminent launch of a Scottish Advertisers Group to provide a forum for information sharing on issues relating to the developing and increasingly independent Scottish advertising market.The group will be officially unveiled today at the Scottish IPA Advertising Effectiveness Awards and will operate as a satellite of the London-based ISBA. Pam Hyder,… Continue reading ISBA To Unveil Scottish Advertisers Group

Month on MonthNational newspaper circulation data for April 2001 has now been released. The figures reveal that the loss sustained in circulation across all titles has not been too severe in a month on month analysis, falling just 0.5% or just over 120,000.The greatest loss in terms of percentage change in circulation was at the… Continue reading National Newspaper ABC Round-Up – April 2001

Month on MonthNational newspaper circulation data for April 2001 has now been released. The figures reveal that the loss sustained in circulation across all titles has not been too severe in a month on month analysis, falling just 0.5%.The greatest loss in terms of percentage change in circulation was at the Financial Times, which lost… Continue reading National Newspaper ABC Round-Up – April 2001

Go Racing have confirmed that a further 17 British racecourses have joined forces with the consortium (see Go Racing Gets Go Ahead For Racing Channel) following the expiry of its 11th May deadline.The acceptances of 49 of the 52 British racecourses, which represent 90% of the total betting revenue marks the next significant stage in… Continue reading Go Racing Announces Take-Up

The Council of Outdoor Specialists (COS) has been replaced by IPA Outdoor as the industry group representing outdoor specialists. Announcing the change, key members of the organisation have outlined its 2001 agenda covering accountability, trading and information supply.Carole Kerman, chief executive of Outdoor Connection and IPA Outdoor member responsible for accountability, said, “The IPA Outdoor… Continue reading Council Of Outdoor Specialists Replaced By IPA Outdoor

With the latest RAJAR figures illustrating commercial radio’s loosening grip on its audience (see Rajar Figures Show Another Tough Quarter For Commercial Stations) Capital was the worst performer amongst media shares last week. The radio owner fell 10% to £7.85 week on week. Other owners also saw drops in share price over the week: Chrysalis… Continue reading Sharewatch