Saatchi & Saatchi confirmed yesterday that it was in merger talks. The company is expected to go on to reveal details today, but yesterday, after names such as Grey Advertising and Interpublic were put forward, France’s Publicis emerged as the favourite. Shares in Saatchi and Saatchi jumped as a result, ending up 90p at £4.21.Details… Continue reading Sharewatch
Monday MediaTel’s weekly media focus and analysis, Media Track, is featured in Campaign Media Business.Wednesday BBC Worldwide, the commercial arm of the BBC, publishes its annual report and accounts.Representatives from teenage magazines meet Tessa Jowell at a summit addressing images of women in mass media.Also…TV viewing and market round-ups will appear on Newsline.
More Group and Universal McCann have commmissioned a 6 month study into the effectiveness of outdoor advertising. The project, called Illumination is to examine the relationship between poster advertising awareness and sales and also the effectiveness of posters when combined with other media in campaigns.The research will look at 6, 48 and 96 sheet sites,… Continue reading More Group And Universal McCann Team Up For Poster Effectiveness Research
Sixty-six per cent of football fans prefer the BBC’s coverage of key games, even without Des Lynam to smooth the process. In Saturday’s key clash between England and Germany, BBC1 pulled in almost twice as many viewers as its commercial rival ITV.Overnight figures show that 17.9 million tuned into the game at home, of which… Continue reading BBC Retains Lead In Football Ratings Battle
Granada Media is thought to be strengthening its board in advance of a hostile bid for United News and Media (UNM) or Carlton Communications. Two new non-executive appointments to the Granada board include David Chance, former deputy managing director of BSkyB, and Nigel Rich, currently chairman of Hamptons group and deputy chairman of Ocean. Both… Continue reading Granada Makes Board Appointments Ahead Of Carlton/UNM Decision
Nearly 40% of the UK internet population, or 5.5 million users, have used credit cards online in the last six months. This represents an increase of more than 30% compared with December 1999, when only 4 million had.BMRB’s Internet Monitor, which released these figures, attributes this increase in use to an increase in confidence regarding… Continue reading UK Internet Users Giving Online Shopping More Credit
A beautiful Thursday evening greeted the first BMRB – Richard Poustie had chosen to bowl first.The MRG top order saw valuable contributions from Jones (19), Hiddleston (14) and Tiwari (27), whilst Shirley batted out the rest of the innings on his way to 38. MediaTel’s debutante Neil Guppy gave an exciting climax to the MRG… Continue reading Cricket: MRG Bask In Sunshine Victory
Merger talks between Seagram, Vivendi and Canal Plus (see Sharewatch) are said to be nearing completion. News of the possible deal has had a positive effect on shares in BSkyB, which counts Vivendi among its major stake-holders (see Vivendi Given Clearance For BSkyB Stake). Shares in BSkyB rose 16p on Friday, to end at £13.20.United… Continue reading Sharewatch
Annual cinema advertising revenues for 1999 were £123m for 1999, representing a year on year growth of 23%. The latest figures from the Advertising Association show that for the first time the £100m annual revenue barrier has been broken.In the last decade, cinema advertising has recorded the largest growth of all the UK advertising media,… Continue reading Cinema Advertising Shows A Decade Of Growth
Note: The set of figures published by the ITC for the last quarter (see The number of people taking up cable services is continuing to increase. According to the latest Independent Television Commission (ITC) figures, 26.4% of homes passed and marketed now choose to take cable television, while 36.5% take any service, both figures representing… Continue reading Cable Television Continues To Enjoy Steady Growth
