Online advertising group Real Media has announced that it has doubled the size of its sales team in order to accommodate the company’s growth. The expanded team, headed by Jonathan Bill, now comprises ten account managers with the added support of two new telesales executives.Bill said: “This expansion allows us to maintain and enhance the… Continue reading Real Media Doubles Sales Team
Mobile data will have a U.S. population penetration rate of nearly 60% by 2007, up from its current 2%, according to a new report released by The Strategis Group. This better-than-expected growth is attributed to aggressive deployment of high-speed services in the U.S. In the study, US Mobile Data Marketplace, The Strategis Group examined wireless… Continue reading Forecasts by The Strategis Group say Mobile Data Penetration to Be Nearly 60% By 2007
Trinity Mirror was one of the best performers on the FTSE 350 yesterday; shares jumped 71˝p to a record 705p as several brokers boosted the stock. The group is now the largest regional publisher in the UK, according to the latest figures from the Newspaper Society (see Trinity Mirror Heads Regional Press League).Advertising group WPP… Continue reading Sharewatch
Guardian Unlimited has signed agreements to distribute its content on three new digital platforms. The Guardian’s network of websites will be available via mobile phone, digital interactive television and handheld computing devices.A deal with BT CellNet’s WAP mobile phones gives users access to content from News Unlimited and the ability to follow the day’s news… Continue reading Guardian Unlimited Embraces Multi-Platform Distribution
Outdoor advertising revenues grew by 12.7% in the second half of 1999, compared to the same period a year earlier. This represents a near doubling of the industry forecast growth of 7.7%, predicted by the Advertising Association.Ian McLellan, director of the outdoor advertising association, commented: “The much larger then expected growth of outdoor in the… Continue reading Outdoor Turns In Strong Second Half
Cable company Telewest Communications and pay-TV channel producer Flextech have announced the terms of their planned £2.26 billion merger (see Telewest/Flextech Merger Plans Revealed). The deal sees Telewest offering 3.78 new shares for each Flextech share, effectively valuing Flextech at 1,428p per share and putting a £10 billion plus value on the combined company.Flextech’s chief… Continue reading Telewest And Flextech Agree Terms Of £2.26bn Merger
Radio and Television group Chrysalis has placed shares to raise an estimated £26.8 million as part of its ongoing strategy for investment in new media projects. One and a half million new ordinary shares have been placed with the hope of taking stakes in up to ten net start-up companies.The money will initially be used… Continue reading Chrysalis Unveils Web Strategy
EMAP has united all media serving health issues and professions. EMAP Espirit Network will incorporate eight consumer titles including Slimming, Here’s Health, Mother & Baby, Pregnancy & Birth, Yours, and the Nursing Times.The network publishes more than a million copies of its magazines each month and also operates exhibition, conference and digital media businesses. The… Continue reading EMAP Creates The Espirit Network
Trinity Mirror is now the largest regional publisher in the UK, according to the latest figures from the Newspaper Society. Weekly circulation figures for the group, which merged last year (see Trinity And Mirror Seal Merger In £2bn Deal), are now almost double the size of the second player in the regional press league, Northcliffe… Continue reading Trinity Mirror Heads Regional Press League
ProgrammesIt comes as no surprise that the top-rated programme of the year is ITV’s Coronation Street, with the episode broadcast on 7 March attaining an audience of 19.82 million. The number one film of the year was the terrestrial premiere of James Bond’s Goldeneye, which had 13.23 million viewers shaken but not stirred.Channel 4’s top… Continue reading Annual TV Viewing Round Up – 1999
