Sport First yesterday launched a £250,000 three-month promotional campaign during which the Sunday sports paper hopes to expand on the recent growth in its circulation figures.The main focus of the campaign will be on radio, with two national and twenty regional commercial stations taking part. Other media and trade promotional advertising is also planned.Managing director… Continue reading Sport First Launches Major Ad Campaign
Shares in Granada fell as the media and leisure group made a formal submission to the Office of Fair Trading to seek consent to make a bid for either Carlton Communications or United News & Media (see Granada Poised To Bid For Rivals). Prices fell 14˝p to 581˝p.The Daily Mail & General Trust was one… Continue reading Sharewatch
Carlton is emerging as the most likely target for a takeover bid by Granada. Shares in the group rose rapidly as news of Granada’s formal submission to the OFT (see Granada Poised To Bid For Rivals) affected prices.This morning Granada sent a letter to the Stock Exchange confirming its interest in acquiring one of the… Continue reading Market Backs Carlton As Most Likely Target For Granada
The Sunday Telegraph is to launch a travel supplement on January 17. The Radio Authority has invited applications for a digital radio multiplex licence for the Bristol and Bath region, to reach 800,000 adults. Chrysalis Radio is extending its Galaxy brand by launching a number of goods associated with the product, including a range of… Continue reading Newsline Brief
Revenue Total terrestrial television revenue for November 1999 (including GMTV) came in at £274.9 million, according to agency estimates. Of this, the ITV Network took £191.9 million, up 10.2% on November 1998; Channel 4’s revenue was up 5.4% at £57.8 million and Channel 5 took £16.9 million, a year on year rise of 15.1%.Revenue for… Continue reading TV Round-Up – November 1999
Open access to cable networks could be enforced if the planned merger between cable companies NTL and CWC is allowed to go ahead. As the Competition Commission began its investigation into the planned merger yesterday the issue of access was the first to be raised by a panel of media commentators invited to question the… Continue reading Cable Merger Could Lead To Open Networks
The whole FTSE index has experienced record plunges this week and media stock has been affected by the falls.Global advertising group WPP was one of the worst performers. Its prices took a tumble after a US investor ditched a large number of shares in the company. Prices fell 95p to 875p, a fall of almost… Continue reading Sharewatch
The Telegraph Group has appointed Mark Dixon as its new marketing director. He will replace Hugo Drayton, who was made managing director of the Telegraph’s New Media group in November (see Telegraph Forms New Media Group). Dixon’s previous role was as sports promotions manager at the Telegraph. Julian Eccles has been appointed new director of… Continue reading Appointments Brief
Electrical High Street retailer, Dixons, has increased its advertising spend on radio by 56.2% year on year for the twelve months to November 1999. According to moving annual total figures from ACNielsen MMS, compiled by the Radio Advertising Bureau (RAB), Dixons was the third largest radio advertiser in the year to November with a total… Continue reading Dixons Increases Radio Advertising Spend By 56% In Year To November
Revenue Total terrestrial television revenue for November 1999 (including GMTV) came in at £274.9 million, according to agency estimates. The ITV Network’s total revenue was up 10.2% on November 1998; Channel 4’s was up 5.4% Channel 5 saw a year on year rise of 15.1%.Revenue for GMTV grew year on year in November by 3.3%,… Continue reading TV Round-Up – November 1999
