United Advertising Publications (UAP) has added 31 free, pick-up magazines to the Audit Bureau of Circulations (ABC) Bulk Distribution survey, vastly increasing the number of titles audited under this category. Twenty-two of the titles are being transferred from Verified Free Distribution (VFD) and the remaining nine are new to the ABC.“The launch of ABC Bulk… Continue reading UAP Adds Bulk Distribution Titles To ABC Survey
Month On MonthAccording to the latest figures from the Audit Bureau of Circulations (ABC), released today, all but four of the national newspapers showed falling circulations in the last two months of 1999, with the overall sector dropping just under 890,000 copy sales (3.2%) between November and December.Only the Financial Times, Sunday Business, Sunday Express… Continue reading National Newspaper ABC Round-Up – December 1999
Greg Dyke, the incoming director general of the BBC, is facing pressure to sell his shares in media and hospitality group Granada, following criticisms that the holding represents a conflict of interest.According to press reports today, Dyke has been given until April to relinquish the stake in Granada, which is expected to fetch around £6… Continue reading Dyke’s Granada Holdings May Cause Conflict Of Interest
Month On MonthAccording to the latest figures from the Audit Bureau of Circulations (ABC), released today, all but four of the national newspapers showed falling circulations in the last two months of 1999, with the overall sector dropping just under 890,000 copy sales (3.2%) between November and December.Only the Financial Times, Sunday Business, Sunday Express… Continue reading National Newspaper ABC Round-Up – December 1999
Shares in satellite broadcaster BSkyB surged on Friday to close up 145p (12.9%) at 1,266p. The Office of Fair Trading (OFT) is currently investigating the company’s position as a broadcaster and channel provider in the pay-TV market (see OFT To Review BSkyB’s Position In Pay-TV Market). Sky is hoping that the OFT’s review will lead… Continue reading Sharewatch
The cult status of Flat Eric allowed Levi’s to become the most talked about ad campaign in 1999. The Sta-Prest ads topped the “Ads That Make News” survey run by Propeller Marketing Communications by gaining more national press than any other campaign.Appearing as a picture story in the national press 21 times, it was the… Continue reading Flat Eric Creates Most News In 1999
Dennis Publishing is investing £1.5 million in a television and press advertising campaign to support the launch next month of its first women’s consumer magazine.Currently running under the codename Project Denise, the magazine is aimed at 25-40 year old women “who are demanding top-notch products, quality and service from phone or online shopping.” Dennis, which… Continue reading Dennis To Promote ‘Project Denise’ With £1.5m Campaign
Newspaper group Trinity Mirror has turned out a strong trading statement ahead of its second half financial results which are due for release on 15 March. The company said that advertising revenues across its national newspapers were showing a second half annual growth of 9% for the six months to 2 January 2000.The group’s flagship… Continue reading National Newspaper Ad Revenues Strong At Trinity Mirror
Channel 4 has unveiled plans to spend £15 million on online investments during 2000. Six new online businesses are to be launched including a comprehensive film site supporting FilmFour, an entertainment portal linked to planned entertainment channel E4, a horse racing site, and a series of linked educational sites.The first launch, however, will be a… Continue reading Channel 4 To Quadruple Online Investment
RAJARABCsNational newspaper releases dates:July-December 1999 ABCs for consumer magazines will be released on 11 February 2000. Regional newspaper ABCs for July-December 1999 are released on 10 March 2000.NRSTopline figures release dates:Full readership breakdown release dates:RAJAR: 020 7584 3003 Audit Bureau of Circulations: 01442 870 800 National Readership Survey: 020 7632 2915
