The success of Titanic helped increase News Corporation’s revenue by 11% to US$3.2 billion for the quarter ended 31 March. After tax profits before abnormal items rose 10% to US$291m.The company also reported that its News International division experienced advertising and circulation growth for its Times and Sunday Times, though the Sun‘s circulation fell from… Continue reading News Corp Posts Strong Financial Results
Publishers of FHM, EMAP Metro, have confirmed the launch of a bi-annual men’s fashion magazine called FHM Collections.EMAP claims that research into the FHM brand revealed it to be the magazine most widely associated with ‘quality fashion’ and that no existing fashion title was “servicing the requirements of the large numbers of modern men interested… Continue reading EMAP Metro Launches FHM Collections
IPC has said that it will be closing its Vox and GMTV Magazine titles and suspending publication of Goal . These magazines will cease publication after their June issues.IPC told Newsline that it is in talks with other parties regarding the sale of Goal and an announcement is expected soon.Sales of the GMTV title, which… Continue reading IPC To Close Two Titles
Overall it was a bad NRS period for the national newspaper market, with all but three titles showing year on year falls.The Daily Star led the way with a fall in readership of 15.4% year on year while the Daily Telegraph experienced a drop of almost 10% to 2.566 million. It was only the Times,… Continue reading National Newspaper NRS – March
ITV sales house TSMS has made a number senior appointments following some management promotions earlier this year.Rosie Faulkner has left the company claiming that her role as marketing and sales director there did not utilise her strengths. Chief operating officer, Adam Rhodes, will take on her responsibilities temporarily until a replacement is found.Jill Kerslake has… Continue reading Senior Staff Moves At TSMS
Benckiser’s Finish brand is sponsoring the Livetime programme on the new Granada Breeze channel (see GSB Aims To Create Top Women’s Channel), which launched last Friday.Finish will also be renewing its sponsorship of Cook’s Garden, The Rosemary Conley Cookbook and Great British Food which were shown as part of Granada Good Life, Breeze’s previous incarnation.Granada… Continue reading Finish Sponsors Granada Breeze
The three most powerful European advertising associations will travel to Berlin to present the case against a tobacco ad ban to the 200 Euro-MPs of the European People’s Party, a week before the European Parliament votes on the subject in Brussels.The UK’s Advertising Association will join Germany’s Zentralverband der Deutschen Werbewirtschaft and the Netherlands’ Stichting… Continue reading European Ad Groups To Challenge Ad Ban
ITV marginally increases its viewing share for the third week running, taking 31.5% against BBC1’s 28.6%. Channel 5’s share drops below the 4% mark for the first time since early March.Where The Heart Is (10.31 million), ITV’s ‘premier’ drama, moves into its second week of a new series, with both Pam Ferris and Sarah Lancashire… Continue reading TV Viewing Summary W/E 26/04/98
Overall it was a bad NRS period for the national newspaper market, with all but three titles showing year on year falls.The Daily Star led the way with a fall in readership of 15.4% year on year to 1.849 million while the Daily Telegraph experienced a drop of almost 10% to 2.566 million. The Sunday… Continue reading National Newspaper NRS – March
Dean Weller, ex-strategic planning director at The Media Business, has teamed up with The Media Shop to create a new start-up company dedicated to handling children’s advertising. The First Age Media Company opened yesterday and is currently finalising projects with a number of clients.Weller says that his interest has always been in kids’ advertising which… Continue reading First Age Media Company To Target Children
