Virgin Radio has announced a change in its daytime line-up which sees Russ ‘n Jono’s Breakfast Show extended an extra hour to 10am.The changes have also resulted in Jeremy Clark, who joined the station six weeks ago as overnight presenter, moving into a new afternoon slot between 1 and 4pm. Graham Dene, currently host of… Continue reading Virgin Radio Gets New Daytime Schedule
According to this week’s Campaign Paul Twivy, former chief executive of Bates Dorland, is threatening to sue the agency over alleged breach of contract.The wrangle concerns Twivy’s departure from the agency in September *Dorland Chief Exec Leaves. He is claiming wrongful dismissal, accusing Michael Bungey, Dorland’s chairman, of reneging on a promise to make him… Continue reading Twivy Issues Writ Against Dorlands
According to agency estimates total TV ad revenue for September reached £184.71m, an increase of 2.29% year-on-year. ITV’s revenue remained reasonably static, increasing 0.18% to £141.71m, while Channel 4 rose by 9.9% to £43m. The ratio between ITV and Channel 4 for September was 77:23.Overall among the ITV contractors there was very little change. Only… Continue reading TV Revenue – September
Channel 5 has carried out a test transmission in Cumbria to assess how many of those homes which had not been retuned actually experienced interference.According to C5, less than 20% out of 37,000 homes received a bad signal – far less than the 50% which had been anticipated. A high profile publicity drive through newspapers,… Continue reading C5 Claims Low Interference Levels
According to sources, BSkyB is considering approaching BARB to work out how viewing share will be calculated when its digital television service is launched next year. It is understood that BSkyB are questioning whether BARB’s satellite panel is large enough to measure the amount of channels BSkyB are planning to offer.A spokesperson from BARB said… Continue reading BSkyB To Approach BARB
Business guru Sir John Harvey-Jones said yesterday that commercial radio should raise its sights and aim for a 10% share of ad revenue within five years. His comments, made at Tuesday’s RAB conference at the Royal Lancaster Hotel, came during a mixed assessment of commercial radio’s past performance and its future position.Sir Harvey-Jones praised local… Continue reading Commercial Radio Should Aim For 10%
TV sales house TSMS will get a new chief executive when managing director Jerry Hill is promoted to the position at the start of 1997.He will replace Tim Wooton who will become executive chairman as a result of David McCall’s retirement.…Andy Jonesco will leave the Telegraph as display ad director to become head of sales… Continue reading TSMS Gets New Chief Exec
Emap Elan has conducted research across three of its titles which shows that advertorials are around 50% more efficient at conveying product information to readers.1,400 readers of Elle, Elle Decoration and New Woman were asked their reaction to a number of advertorials and adverts carried in the July issues. In total 26 cases were analysed… Continue reading Emap In Advertorial Research
According to David Elstein, Channel 5’s chief executive, between 70 and 80% of the population will be will be able to receive Channel 5 at the end of its first year. He also believes a viewing share of 5% will be achieved.Channel 5 has encountered retuning problems and certain parties believe the Channel will not… Continue reading Elstein Sets C5 Targets
Trojan Television are launching The Auction Channel in time for Spring 1997. Worldwide auctions will be broadcast live via cable and satellite, to subscribers, for 24 hours a day, 7 days a week. Viewers, with prior arrangement, will be able to interact with auction programmes via the telephone.Bonhams, one of the world’s leading auctioneers, has… Continue reading Auction Channel Set To Launch
