When BT tests the video-on-demand system this Spring in Essex, programming for the experiment will be provided by the BBC, LWT, retail group Kingfisher and Pearson.BBC TO LAUNCH WORLD SERVICE NEWS CHANNEL IN USThe BBC is planning to launch its World Service Television News and Information channel into the US for the first time. The… Continue reading LWT & BBC Involved In Video On Demand Tests
The controversial Fremion report on sponsorship has been rejected by the European Parliament on the grounds that it needed clarification. Lee Jeans has signed up as a sponsor of Formula One racing team Arrow, in a $2m deal which covers the 1994 championships. Sponsorship, as well as of the team and clothing, also covers driver… Continue reading Sponsorship
Peter Brooke,speaking at the Financial Times Cable and Satellite Conference in London said that he was concerned about the balance between commercial and cultural differences in the developing media markets. “A large number of services does not necessarily produce a variety of output”. He pointed out that regulations were there to ensure that programmes appealed… Continue reading Brooke Says Cultural Diversity Needed
According to the ITC’s cable statistics for the final quarter of 1993, broadband cable operators increased their television subscribers by a net figure of 91,000. This is by far the largest quarterly increase recorded; the previous highest was 60,000 in the same quarter of 1992.Penetration rose by 1.5% points, the largest quarterly increase for three… Continue reading Cable Grows Strongly In The Final Quarter
The MRG are running a series of evening classes in the spring concentrating on the basic methodologies, scopes analysis of media research sources. The classes will cost £5 each and will take place in Channel 4’s Whitfield Street meeting room;1/3 Research Methods (Peter Overy)8/3 BARB (Bill Meredith)15/3 Cable/Satellite & TV Definitions (Julia Rulf, Hugh Johnson)22/3… Continue reading MRG Committee Election/Evening Classes
The private members bill which received its second hearing on Friday in the House of Commons gained the support of more than a third of MPs, passing the second reading. The bill will now be debated by a parliamentary committee at which ministerial opposition will almost certainly be increased.
Adscene Group, the Canterbury based newspaper publisher, is acquiring JJ Priebe Holdings, the publisher of the Hereford Admag Independent Weekly. The deal is worth £2.1m. The purchase extends Adscene’s titles to 34.O’REILLY BUILDS EMPIRE FURTHERIndependent Newspapers, the group chaired by Tony O’Reilly, has acquired a two thirds stake in Capital Newspapers for £4.8m cash. This… Continue reading Adscene Expands Further
LWT yesterday issued a document explaining why shareholders should reject Granada’s revised offer. Christopher Bland, LWT chairman, said “The revised offer fails to reflect not only the level of our 1993 earnings, but also the earnings which we are confident we can achieve in the future.” Bland points out that the offer is significantly lower… Continue reading LWT Publishes Defence Document
Voting is now taking place for the 1994/5 MRG Committee, there are 18 candidates and members are asked to vote for up to 9 of these. Ballot papers must be returned to Lyne Robinson (c/o IPA) by March 11;Jennie Beck Beck ConsultancyAlan Copage Carat Research UKKate Lynch Leo BurnettJenny Davis BMRB IntPeter Overy BBC MagazinesDavid… Continue reading MRG Committee Election/Evening Classes
Classic FM is to provide media support to the Royal Academy of Arts’ exhibition, Goya:Truth and Fantasy, to open on 17 March. Classic’s media sponsorship will include a mix of on-air editorial, advertising and promotions as well as listener competitions for prizes such as a visit to Spain.
