The possible merger between Gold Greeenlees Trott and Young & Rubicam has been called off.Discussions have been continuing since January but they have broken down, with both agencies blaming the difficulty of arranging a deal that would suit both a public (GGT) and a private company (Young & Rubicam). Another reason for the breakdown was… Continue reading GGT/Y&R Merger Off
Mercury Asset Management, LWT’s biggest institutional shareholder with 14%, has accepted Granada’s cash and share offer. This means that Granada now has acceptances for 42.2% of LWT. MAM’s verdict was seen as particularly significant as it also holds 16% of Granada, and in effect had to choose between the two managements.The bid deadline is 3pm… Continue reading Mercury Accepts Granada Bid
Walkers Crisps are to sponsor Scottish Television’s new music show, Chart Bite. The deal makes full use of the relaxation in the ITC Sponsorship Code, giving the sponsor 15-second opening credits, five-second break bumper credits and 10-second end credits. Chrysalis is to sponsor the National Basketball cup finals in Sheffield on 5 March. APPOINTMENTS Henry… Continue reading Sport And Broadcast Sponsorship/Appointments
Media Watch has appointed the A Plus Media Group to handle its portfolio of titles, including the monthly Healthy Eating, which has just undergone a relaunch. Media Watch also publish First Down, an american football title. A Plus has been appointed to raise the titles’ profile with national advertisers.
The Granada/LWT takeover battle has finally ended today with Granada the victor.Granada has received valid acceptances for 40.33% of LWT’s issued share capital; this together with the 17.51% already owned gives Granada 57.84% of LWT’s share capital.Alex Bernstein, Chairman of Granada, said, “We are obviously delighted that our offer has been accepted. We have always… Continue reading Granada Wins Takeover Battle
Impact Magazines closed its entire portfolio of computer games magazines last week; titles included Amiga Force and Mega Machines. Impact will concentrate on its book publishing division.Europress Group has also closed its games title Mega Action, and Future Publishing is to sell its title Sega Zone to Maverick. This shake-up of the market was widely… Continue reading Computer Magazines Close
Both the IPA and ISBA have reacted angrily to the ITC plans for Channel 5. The ITC’s decision to await a government announcement on digital television has brought claims that the ITC has bowed to pressure from the ITC companies, who are against an increase in competition. A statement issued by ISBA said, “ISBA believes… Continue reading Advertisers Angry Over C5 Document
The top agencies of 1993 are announced in today’s Campaign, according to Register Meal billings. Saatchi and Saatchi came top again, increasing billings by 16% to £242m. However, JWT, which is usually a close second, this year fell to third, nudged out by Ogilvy and Mather. H K McCann was the fastest growing agency of… Continue reading Top Agencies 1993
The Telegraph newspaper group has today reported an increase of pre-tax profits of 35.9%, up from £44.3m to £60.2m for 1993. The chairman said the group as a whole is gradually assuming a more international character with almost 20% of pre-tax profts now arising from interests outside the UK. Advertising revenues in Britain were up… Continue reading Telegraph Profits
