Media and Airtime Sales has appointed former BSB general sales manager Claire Fuller as London business manager.
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Thomson Regional Newspapers’ Newcastle based Sunday Sun (091 232 7500) is to increase its distribution area to cover the whole of Scotland.
Girl About Town Publishing is to launch a new title Man About Town on January 14. The free 48-page weekly magazine will take the same format as Girl About Town but will include business, finance and sports pages. Man About Town will launch with a print run of 75,000 and will be distributed at tube… Continue reading Man About Town Launch
The Media Business is launching a direct marketing company, adding a below-the-line facility to their media research resources. Headed by Chris Brown The Media Business Direct Action company will aim to capitalise on developments in direct response advertising on TV; home shopping channels on cable and satellite for example.
Sunday Correspondent ad director, Rupert Miles, is to join Hatchette as publisher of the magazine Elle.
Murray Media’s Scottish Sunday tabloid launching next spring, is to be called the Sunday Scot. Editor of the new colour paper, Steve Sampson, said it will be “Scotland’s only true national paper, published, printed, produced and owned by Scots.” The Sunday Scot is hoping for a circulation of 250,000.
Ford of Europe has signed a sponsorship deal for Eurosport’s Ski Report. The Ford Ski Report is now entering its fifth year.
The government has dropped the controversial “contiguity rule” which would have prevented dual ownership of adjacent TV franchise areas, and has re-defined as large all areas except TSW, Border, Grampian, Ulster, Channel and Tyne Tees. Licence holders can now own up to one large and one small franchise plus 20% of a third licence and… Continue reading Government Rethink On TV Licences
ITV is expected to launch its long awaited marketing initiative next spring, and the ITV companies are now examining methods of researching and monitoring network promotions. As part of the new initiative, the ITVA will be targeting advertisers with case histories of successful TV campaigns. Fourteen marketing subjects will be highlighted through a series of… Continue reading ITV Marketing Push
