Home shopping data, such as Taylor Nelson Sofres’ Superpanel, is to be used by researchers in a new study for the National Readership Survey (NRS). The study aims to show how different titles accumulate readership over time.The objective is to produce an audience accumulation curve for each of the titles measured by NRS. This will… Continue reading New NRS Study Will Show Accumulation Of Readership
Trinity Mirror continued to benefit from a good set of half-year results (see Trinity Mirror Restructures Management, Reports Profits Up 15%), and was one of the best media performers over the week. On Friday, shares rose 2½p to £5.42½, up 3% week on week.The best media performer last week was Ulster Television, whose share price… Continue reading Sharewatch
Monday MediaTel’s weekly media focus and analysis, Media Track, is featured in Campaign Media Business.Ulster Television and The Wireless Group release interim financial results.Jane O’Hara, managing director of Rajar, responds to Kelvin MacKenzie’s attack on its research methods (see MacKenzie Attacks Rajar’s ‘Widely Discredited’ Research Methods).Thursday A television viewing round-up for August will appear on… Continue reading The Week Ahead
Radio audience research body Rajar has responded to an attack on its methods made by Kelvin MacKenzie, chairman of the Wireless Group, in the Guardian newspaper two weeks ago (see MacKenzie Attacks Rajar’s ‘Widely Discredited’ Research Methods). The article accused Rajar of refusing to consider replacing the current diary system for audience measurement, which MacKenzie… Continue reading Rajar Defends Diary System Against MacKenzie’s Criticism
This week’s fuel crisis may have caused havoc for most people but for news channels and programmes it has been a godsend. ITV’s special broadcasts has allowed its news coverage to gain back some credibility, after months of criticism following the demise of News At Ten (see ITV’s Battle With The ITC Could End In… Continue reading Fuel Crisis Drives News Ratings
Chrysalis New Media has announced its intention to increase its investment in sports portal Rivals.net. Its current 25% stake in the European arm of the US-based group will be increased to 90.1% for a $2m fee.Rivals.net launched in August this year as a fan-based online sports network featuring over 300 independent websites covering a range… Continue reading Chrysalis Increases Stake In Rivals.Net
The Guardian is launching a northern version of its daily newspaper on Monday. Localised information for readers in separate editions for the north-west and Yorkshire will replace London-centric stories: the back page will feature Leeds or Manchester United rather than Arsenal; reviews of plays and shows will be taken from within the area; and TV… Continue reading Launches Brief
The Manchester Evening News retains its position as the country’s biggest-selling regional newspaper, despite a 2.5% dip in its circulation base. Most flagship regional titles reported declining circulations in the latest figures released by the Audit Bureau of Circulations (ABC) this week.The steepest fall came from the Belfast Telegraph, which now has new parents following… Continue reading Flagship Regional Titles Record Falling Circulations
The news of good half-year profits improved Trinity Mirror’s share price, even though it came alongside the announcement that group managing director, Roger Eastoe, is leaving (see Trinity Mirror Restructures Management, Reports Profits Up 15%). Shares ended up 17½p at £5.40.Another good performer yesterday was Pearson, part owner of RTL, which released half year results… Continue reading Sharewatch
In the latest set of newspaper circulation figures, released by the Audit Bureau of Circulations (ABC) this week, weekly regional titles showed a fairly steady performance. The top two titles in terms of sales, Cornwall’s West Briton Series and the Essex Chronicle Series continue to jockey for position at the top of the table.For the… Continue reading Regional Weeklies Show Steady Performance In ABCs
