Two posters in the campaign for IPC Magazines’ new men’s title, Later, have been removed by the Advertising Standards Authority (ASA) because of their references to drug use. The national campaign was launched last week and was immediately targeted by the Committee of Advertising Practice (CAP) as being unacceptable.One of the posters read: “Get Some… Continue reading IPC’s Later Poster Campaign Censured By ASA
Guardian Unlimited is launching a major campaign at the end of next week to promote its film website FilmUnlimited.co.uk. The campaign coincides with the opening of the new Star Wars movie in America and gives Film Unlimited users the chance to win a trip for two to New York to see the film before it… Continue reading Guardian Launches Film Unlimited Ad Campaign
Regional newspaper publisher, Newsquest, has today reported a 23.9% increase in pre-tax profits to £21.4 million for the 13 weeks to 4 April 1999. Operating profit at the group was up by 11.9% to £24.6 million.Newsquest is currently awaiting a Competition Commission report on its plans to bid for rival regional newspaper publisher Portsmouth &… Continue reading Newsquest Profits Up By 24%
The battle between BSkyB and ONdigital to secure digital television (DTV) customers has been taken a step further today with the announcement of set-top box subsidies from both broadcasters.Whilst ONdigital has said that it will offer customers a ‘free’ set-top box (STB) unit when they buy a new £200 TV set, Sky has stolen the… Continue reading Digital TV War Intensifies
Latest data from CAA/EDI shows cinema admissions in the first quarter of 1999 averaged 2.68 million a week – an 8% increase on the last quarter of 1998.The month of March actually fell year on year, dropping by 14.2% compared to March 1998, when the film Titanic contributed to the high admission figures. Total admissions… Continue reading March 1999 Cinema Admissions – First Quarter Up 8%
Interactive television services company, Open, has announced six new content providers ahead of its planned launched this autumn. WHSmith, Going Places, Abbey National, Manchester United, Yellow Pages and Press Association are all on board for the next stage in television services. The Broadcasting Standards Commission (BSC) has published a paper on religious language and imagery… Continue reading Newsline Brief
It is understood that Leeds-based media buying agency Media Brokerage (Mark Nicholas Media) has closed its business with significant outstanding debts. The phone is not being answered at Media Brokerage’s offices.
Customers of supermarket chain Asda are to be given access to CurrantBun.com, the Sun‘s free ISP (see Newsline). The alliance between Asda and News International, owner of the Sun, is to be backed by a major press and television campaign. Asda’s 6 million weekly customers will be offered CurrantBun, which launched at the end of… Continue reading Asda Teams Up With Sun’s CurrantBun
United News & Media’s boost from the £575 million acquisition of US technology publisher, CMP Media (see United News & Media Acquires US Technology Group In £575m Deal), continued on Friday. UNM shares finished up 39˝p at 759˝p by the end of trading last week. Positive recommendations from brokers lifted UNM further.A positive trading statement… Continue reading Sharewatch
United News & Media gained 47p on its share price yesterday, rising to 720p, after announcing the acquisition of US technology media group CMP for £575 million (see Newsline).Portsmouth & Sunderland gained 25p, closing at 1950p. The group today agreed the £66 million sale of its convenience-shops business to T&S Stores, clearing the way for… Continue reading Sharewatch
