Channel 4 and The Observer are to join forces to present a project called The Power List, which will appear both on television and in printed format.The project sets out first to define power and then to rank the 300 most powerful people in Britain. The Power List will kick off on Channel 4 this… Continue reading Channel 4 And The Observer Go On A Power Trip
ITV held its The Truth About Sponsorship conference today; here is a brief summary of the points covered.The Current State of the MarketThere has been a rapid growth in broadcast sponsorship in the last three years, with such deals as Cadbury’s with Coronation Street and Vauxhall’s sponsorship of the World Cup. Of the 85% of… Continue reading ITV Conference – The Truth About Sponsorship
Sky yesterday claimed the live television rights to the glamorous Oscar awards, outbidding the BBC to broadcast the ceremony with a multi-million pound three year deal.As well as this, Sky have also won rights to broadcast highlights of the event the following evening, as the Oscars are broadcast live in the UK when most of… Continue reading Sky Wins Another One Over BBC
WPP’s third quarter trading update released this week shows that in constant currencies revenues rose by 15%, and gross profit by over 16%, with acquisitions accounting for nearly 6% of this growth. In the first nine months, revenues rose by nearly 14% and gross profit by over 15%, again with acquisitions accounting for nearly 6%… Continue reading WPP Trading Update
The latest fuss involving Virgin Radio’s Chris Evan’s started this week, with Cliff Richard fans staging a protest outside the Virgin Radio studios after Evans refused to play the singer’s music.There are apparently 16 protestors outside the radio building, who were enraged at Evan’s comment that he doesn’t like Cliff Richard’s music. Evan’s himself commented… Continue reading Virgin Radio Says ‘No’ To Protestors
Yesterday saw the launch of Natmags new men’s health title, ZM, previously Zest For Men (see Newsline).Defined by the publisher as a magazine for ‘the man fit for everything’, ZM is aimed at ABC1 men in the 25-38 age group, dealing with relationships, sex and happines as well as health and fitness.Editor of the title… Continue reading New Men’s Magazine Launches
Manchester United Football Club announced today that it is launching its new official website at www.manutd.com.The site has been designed for the club by Trans World International (TWI), with Lotus, Sun Microsystems and Informix contributing their various expertise. The site requires no subscription fee, and has apparently been designed solely with Manchester United supporters in… Continue reading Manchester United Relaunch Official Website
CIA Medianetwork has announced some internal restructuring. It is grouping its UK operations under one unified brand – CIA Medianetwork UK – headed by Mainardo de Nardis.This is part of the group’s on-going process of building CIA into a better, larger and more successful brand in the UK. The agency’s TV airtime buying specialist brand… Continue reading CIA Restructure UK Operations
The Independent Television Commission (ITC) today notified the Secretary of State for Culture, Media and Sport, Chris Smith, that the satellite service Channel Bizarre is unacceptable.The ITC advised the Secretary that the channel should be subject to a proscription order under Section 177 of the Broadcasting Act 1990.The satellite service was launched on 15 July,… Continue reading ITC Against Pornographic Satellite Service
ITV today released some partial details about its new digital channel ITV2 at its conference ‘The Truth About Sponsorship’. To begin with the channel will only be broadcasting for a certain number of hours, 1600 to 0230 Monday to Fridays and 0925 to 0230 at the weekend (the channel is expected to go 24 hours… Continue reading ITV2 Channel Details
