The Guardian Weekly has appointed Brann London as its first ever global marketing agency. Brann won the account after a four-way pitch in which it beat Outpost, Burnett and Guy Morgan Associates.Brann’s role will be to “build and develop” the existing readership through a multimedia campaign; the agency will also concentrate on building the newspaper’s… Continue reading Guardian Weekly Appoints Marketing Agency
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Market information company, Taylor Nelson Sofres (TNS), has today announced financial results for the six months to 30 June, which show a rise in pre-tax profit from £3.9 million to £9.4 million. On the same period last year, turnover is up by 250% to £159 million.The company, formerly known as Taylor Nelson AGB, has seen… Continue reading Taylor Nelson Profits Up £5˝m For First Half
The website www.thisisgloucestershire.co.uk, the online edition of the Gloucestershire Echo, has been awarded the first best regional newspaper internet site award.Presented by the Newspaper Society at its annual advertising awards ceremony in Brighton, the site was praised for its strong news presentation, its marketing strategy, and its commitment to electronic publishing.Managing director Colin Davison said… Continue reading Best Regional Website Goes To Gloucestershire
Granada and Littlewoods have today revealed details of their new home shopping television channel, which is dubbed ‘the High Street on TV’ and is called Shop! (see Granada And Littlewoods Plan Home Shopping Channel).From November, Shop! will be broadcast via Sky Digital, ONdigital and analogue and digital cable (from early next year). Accompanying the TV… Continue reading Granada And Littlewoods Launch New Home-Shopping TV Channel
There is a sense at new publisher, Cabal Communications, that they can perhaps do things a little better on their own, away from the larger publishing companies that provided so many of the Cabal crew. Indeed, there is no shortage of experience in Cabal’s Euston Road offices, as managing director Andy Sutcliffe points out. “It… Continue reading Interview – Andy Sutcliffe, Managing Director, Cabal Communications
Jonathon Holborow, editor of the Mail On Sunday, has been dismissed from his post after six years with the paper. He will be replaced by the current deputy editor of the Daily Mail, Peter Wright.Holborow is currently on holiday but will not go back to Associated Newspapers when he returns. It is understood that the… Continue reading Mail On Sunday Editor Dismissed
ON Digital, previously British Digital Broadcasting, has announced the appointment of Dean Stockton as head of presentations and promotions. He has previously worked as a graphic designer for the BBC, Channel 4, BSkyB and Carlton.Commenting on his appointment, Stockton said: “I am delighted to join the team at ON Digital in the run up to… Continue reading ON Digital Appointment
After what he describes as ‘donkeys’ years’ (since 1987) at Arc Advertising’s Media Factor, Paul Booth is to leave the agency at the end of the month. He is joining ambient media agency, Space Mountain as a managing partner, and will work alongside its founder, Kevin Deakin.Booth described the opportunity at Space Mountain as “too… Continue reading Booth To Leave Media Factor For Space Mountain
The release of Cordiant Communication’s (the global creative communications group) interim financial results revealed an increase in pre-tax profits of 11.6%, up to £9 million. Earnings per share have risen to 2.2p from 2.1p (a 16.7% increase at constant exchange rates) and an increase of 3.9% in revenues was reported.Michael Bungey, chief executive of Cordiant,… Continue reading Cordiant Strike A Positive Note
Following BSkyB’s contentious advance into the world of football, chief executive, Mark Booth, yesterday revealed the broadcaster’s plans to move into feature film production. Sky said that it has already signed up Trainspotting star Ewan McGregor who will make his directorial debut in the Sky-financed film Tube Tales, a story of two life experiences on… Continue reading Sky Increases Its Digital Lead With Movie Production Plans
