The PPA is seeking a change in ITC ruling to allow masthead programming on terrestrial television channels. In a submission presented to the ITC today, the PPA calls for ‘masthead programming across the full television spectrum’.Currently, ITC code only allows masthead programming on cable and satellite channels. The PPA argues that these programmes have not… Continue reading PPA Calls For Extension Of Masthead Programming
Don Cruickshank, director general of the Office of Telecommunications (Oftel, the government-backed regulatory authority overseeing telecommunications in the UK), has suggested that regulations preventing companies dominating the new communications marketplace should be introduced, and recommended they be included in a new authorisation system for operators who wanted to provide services in these sectors.
Simon Murphy (MEP for Midlands West, PES) along with other MEPs has condemned the Loi Evin, which bans all alcohol advertising in France. Mr Murphy told the Commission that the law had resulted in the effective banning of the re-transmission of televised sporting events benefiting from alcohol advertising or sponsorship in France. He believes it… Continue reading EU: Loi Evin challenged
IPC Magazines has announced the appointment of Alison Kervin as publisher of its golf and rugby titles within the Music & Sports Group. This includes Rugby World , Golf Monthly and Women & Golf .Kervin was previously editor of Rugby World.Subscribers can access the Press database by selecting “Press” from the drop-down box at the… Continue reading IPC Appoints New Publisher
In France, a proposed new media law has been put on hold at the last minute. Due for debate in Parliament in April, the government has said its legislative agenda is now so full that it has no time to introduce the draft law into Parliament until much later in the year. The draft law… Continue reading FR: Media law on hold
The European Parliament has adopted a Common Position aimed at strengthening consumer rights in cross-border trade, thus opening the possibility of legal action against suppliers in cross-border purchasing, advertising and trade disputes. The Common Position – due to be agreed by EU ministers in the coming months – means that the losing party in any… Continue reading EU: Common Position adopted
The European Parliament’s Environment Committee has voted in favour of a new scheme to revive the ailing eco-label system in the EU. The current system, which awards a Euro-flower logo to so-called “green” products designed to reduce environmental damage, was launched in 1992 but has struggled to achieve public recognition across Europe.
The European Group of Television Advertising (EGTA) and the European Broadcasting Union’s European Guide to TV Sponsorship is now available on the Internet, in a revised and corrected edition. As a working tool, the guide answers such questions as: can any type of programme be sponsored?; is co-sponsorship possible?; can TV sponsorship sometimes be strengthened… Continue reading EU: New website guide
Advertising expenditure in mainland China will grow by an average 30 per cent a year over the next five years and will reach the equivalent of $16.4 billion by 2001, according to the Hong Kong Trade Development Council.
The European Parliament’s Environment Committee has postponed a vote on the Schnellhardt Report on the labelling, presentation and advertising of alcoholic drinks, following calls for further discussions. The report – which aims at bringing the labelling and advertising of alcoholic beverages into line with a 1979 Directive on foodstuffs – will create new rules for… Continue reading EU: Rule changes postponed
