J.Sainsbury, one of Britain’s largest supermarket retailers, is about to conduct three-month tests in 13 stores of a new interactive touch-screen technology, imported from the US. The screens are advertising points for manufacturers who pay to advertise special discounts to customers. Sainsbury is the first European retailer to introduce this type of technology, which if… Continue reading UK: Supermarket touch-screens
March 30 Internal Market CouncilApril 6 Social Affairs Committee 6-8 European AV Conference on ‘Challenges and Opportunities of the Digital Age’ (Birmingham) 23 Consumer Affairs Council 30 Health CouncilMay 7 Industry Council 11-12 AA Conference on ‘Media, Consumers and Commercial Communications’ (Leeds) 14-16 Conference on European Culture, Creativity and Employment’ (London) 16-17 G8 Summit –… Continue reading Calendar of events related to commercial communications
The UK Advertising Association is to meet officials of the UK Department of Culture, Media and Sport on 23 March to brief them further on the advertising and media industries’ concerns over the negotiation of the Council of Europe’s revised Transfrontier Broadcasting Convention. Later this week a key drafting group meeting on the text will… Continue reading EU: Transfrontier Convention
The European Parliament has voted to strengthen consumer protection plans across the EU. Under the amendment voted by the EP, legislation would introduce a minimum two-year guarantee period throughout the EU for all goods, during which time consumers will be able to have repaired or replaced all defective goods, no matter where they purchased them… Continue reading EU: Additional protection plans
Abbott Mead Vickers has sold off its Leagas Delaney business to a management team for £4 million.AMV has been the parent company of Leagas Delaney for the past 12 years, but said the agency was moving in a different direction. It has been rumoured for some time that staff at Leagas were looking to cut… Continue reading Abbott Mead Sells UK Ad Agency
The Guardian will be launching a revamped Saturday package on April 25 which will see the launch of a new supplement and the expansion of other sections.The Saturday edition of the newspaper will boast a new colour tabloid magazine called Travel while its sport coverage becomes a stand-alone section with increased features and more fixtures.… Continue reading Guardian Makes Changes To Saturday Package
Chris Evans’ media group Ginger Media has teamed up with GWR Group to create Digital One, a digital consortium which will bid for the only national commercial digital radio licence advertised by the Radio Authority today (see earlier Radio Authority Advertises National Digital Licence story).Quentin Howard, head of GWR’s Digital Division, will become Digital One’s… Continue reading GWR And Ginger Create Digital Consortium
Lesbian lifestyle title Diva has decided to change its frequency from bi-monthly to monthly from April onwards.The magazine’s publishers, Millivres, claim that from an initial print-run of 8,000 Diva‘s circulation has risen to over 30,000, with rapid expansion overseas and a ‘healthy’ increase in ad revenue.The title will also get a facelift along with new… Continue reading Diva Goes Monthly
The Radio Authority today placed an ad in the FT for the first and only national commercial digital radio multiplex.The licence is granted for a period of twelve years and some of its capacity is reserved for broadcasting the three existing national commercial stations. Remaining capacity may accommodate a range of new national services, the… Continue reading Radio Authority Advertises National Digital Licence
Cable company NTL is believed to have made an offer of £550 million for General Cable. Although NTL declined to comment this morning, it has been in talks with General Cable for some time (subscribers see General Cable In Takeover Talks).Telewest was also in discussion with General Cable but it is reported that its offer… Continue reading NTL In General Cable Takeover Rumours
