At a conference this morning IPC Magazines released its research findings covering specialist titles. The surveys covered readership, quality of reading and in-depth reader and attitude data. It was carried out by RSL between July 1995 and January 1996 and consisted of over 18,000 individuals being interviewed regarding 90 specialist magazines in nine sectors: men’s… Continue reading IPC Release Magazine Research
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Vauxhall and Opel have awarded The Lowe Group and The Guardian the task of creating a new web site – Eurosoccer.com – to support their official sponsorship of the Euro ’96 football tournament. The investment is the largest to date in a European sports website and is likely to be in excess of £300,000.The site,… Continue reading Vauxhall And Opel To Launch Euro ’96 Net Site
BARB estimates for the first quarter of 1996 show total penetration has passed the 5,000,000 mark (5,007,000).Cable penetration continues to grow at a faster rate than dishes up 2.6% between January and March 1996, compared to a 0.8% increase for dishes over the same period.Year on year figures (March 95 vs March 96) show cable… Continue reading Non Terrestrial Penetration Reaches 5 Million
The recent March edition of Madame Figaro, the bi-monthly fashion magazine of the Observer was the last issue. The troubled Observer has abandoned the joint venture due to the high cost involved after just four issues.France based Madame Figaro has been successful in its worldwide expansion plan, but has found breaking into the competitive UK… Continue reading Observer Closes Madame Figaro
Radio 3 is to start broadcasting for 24 hours a day from May 4 as part of its response to competition from the 24-hour Classic FM. The new service, between 1am and 6am, Radio 3 Through the Night, will include European concerts and music supplied by the European Broadcasting Union.Schools programmes will be removed from… Continue reading Radio 3 Responds To Classic FM
The Mirror Group is to raise the cover price of the Daily Mirror to 30p from 28p from Monday, it has announced today. The move is an attempt to counter the increased costs of newsprint. The Sun currently has a cover price of 25p.Pre-tax profits for the group were up to £87.2m from £84.7m (before… Continue reading Mirror To Increase Price To 30p
Reed Elsevier has today announced results for 1995; pre-tax profits were up 19% year on year to £732m. Operating profit of £828m was 25% ahead of 1994.Reed’s chairman, Ian Irvine, said that Reed’s divestment programme of their consumer publishing is now complete. (This included the sale of all Reed Regional titles). This sale has provided… Continue reading Reed Profits Up 19% To £732m
A repeat showing of the BBC1 comedy series Birds of a Feather has gone into the top thirty programmes list at number nine with an audience of 13.56 million viewers. This, followed by the final episode of Pauline Quirke’s The Sculptress helped to dent the audience of the opening episode of ITV’s new series of… Continue reading BBC’s Birds Win Sunday Night Ratings Battle
The latest batch of ABCs to be released include Northern & Shell’s monthly for the older woman, Chic, which has recorded a 30% increase year on year in its figures. The Spectator has also recorded an increase year on year, up 7% to over 55,000 copies, continuing in its upward circulation trend. Jl-Dec 94 Jl-Dec… Continue reading Latest Jul-Dec ABCs
Press rumours that Independent Radio Sales, part of Katz International, would be disbanded after losing major clients including EMAP and GWR (Newsline 29/02) have been scotched after revelations that the company is being restructured and renamed.IRS will now be called Katz Radio Sales and is part of the shake-up which has resulted from the imminent… Continue reading IRS Renamed As Katz Radio Sales
