Financial figures released today by media group Pearson show a 23% rise in pre-tax profits, from £298m in 1994 to £365m in 1995. Earnings per share also rose from 40.4p to 47.1p.The record pre-tax profits were boosted by capital gains of £131m on BSkyB and the Information section (which includes newspapers) showed an increase of… Continue reading Pearson Profits Rise To £365m
BSkyB has said that more than 600,000 homes watched the pay-per-view coverage of the Bruno vs Tyson fight on Sunday morning.This means that more than 14% of BSkyB’s subscribers paid £9.95 to see the fight in Britain’s first ever pay-per-view event. Recent Tyson fights in the US have not exceeded 6% of the subscriber base.… Continue reading BSkyB Claims Pay-Per-View Success
The latest Rajar figures to be released for Q4 1995 show that Commercial Radio’s share of listening has fallen below 50% to a 49.7% share, after two periods in 1995, Q2 and Q3 when it was above 50% for the first time. However, weekly reach, at 64% is higher than ever before; the previous best… Continue reading Commercial Radio Share Drops To Below 50%
Commercial radio’s total advertising revenue in 1995 grew by 22.7% to £270.2 million. The final quarter of 1995 took £77.6m which is the highest ever quarterly revenue taken for Commercial Radio.Within this sustained growth, revenue from National advertisers continues to grow more rapidly – growth across 1995 was 28.1%. Latest figures from the Advertising Association… Continue reading Radio Revenue Up By 22.7% In 1995
Today sees the relaunch of Northern & Shell’s celebrity lifestyle magazine OK! as a weekly publication, three years after it begin life as a monthly title.There has been no visible changes in the format of the magazine, however following the current trend of gamecard promotions, there is a free lottery syndicate ticket on the front… Continue reading OK Magazine Goes Weekly
It has emerged that the Sun is to increase its weekday cover price on Monday to 27p, the same price as its Saturday edition. The Mirror is also to put up its cover price on Monday, going from 28p to 30p.United News and Media’s Daily Star put its cover price up to 28p from 25p… Continue reading Tabloid Price Increases
February’s creative radio advertising awards have been won by Duckworth Finn Grubb Waters for its client Duckworth Finn Grubb Waters, and the Network for Capespan Plums.The judges liked Ovaltine Light for the jingle, “when you feel in a state, have a malt and choco-late”. The Capespan Plums ad features a market trader selling plums; when… Continue reading Ovaltine And Capespan Plums Win Radio Ad Awards
QualitiesThe Times yet again had the most successful month of all the quality papers in February in terms of year on year circulation change, up by over 9% to 688,205, its highest ever again and reaching ever closer to the 700,000 mark. However, in terms of month on month percentage gain, the Financial Times has… Continue reading National Press Round Up – February
This week saw the launch of MTV’s new magazine Blah Blah Blah (Newsline 16/01). The monthly publication costs £2.50 and has a matt finish. The appearance of Blah Blah Blah is extremely modern and tries to capture the ‘fragmented nineties’ in the style of its layout. While this may appear stylish and innovative to look… Continue reading Magazine Review: Blah Blah Blah
http://www.autotrader.co.ukAuto Trader, the buying and selling auto magazine has launched an Internet site. Launched on 20 February, the site is claiming it has had 150,000 hits, without the use of any above the line promotion.The site enables the user to browse or search for cars, and includes the best 1,400 cars for sale with full… Continue reading Autotrader Claims Net Success
