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America’s Audit Bureau of Circulations has taken a further step towards introducing aggregated audience figures, after its board approved plans to develop various cross-media measurements for ABC reports this week.The board revealed plans to use data from a newspaper research firm to produce in-market net audience figures, combining print and online readership without duplication, according… Continue reading US ABC Steps Up Cross-Media Measurement Plans

Soon you could be piping digital TV around your home via power sockets. At the Cebit technology fair, German hi-tech firm Devolo is showing off home networking technology that can handle signals from a set top box. While many firms are working on ways to route data via the mains power circuits in the home,… Continue reading MPG Wins BBC Contract

Almost 70% of women claim that they could not live without the internet, according to new research from IPC Southbank, publisher of women’s monthlies such as Marie Claire and In Style.Southbank’s Web Wise Women research questioned more than 4,000 ABC1 women, finding that they are spending more time on the internet than ever before, with… Continue reading 70% Of Women Couldn’t Live Without The Internet

Now publishing director Andrew Sumner has announced the appointment of Beverley Watts as the new online editor of Now.Watts has been assistant editor of Now since its launch in 1996, and will take overall responsibility for the editorial development of www.nowmagazine.co.uk – which re-launched last summer.In this new role Watts will report directly to new… Continue reading Now Gets New Online Editor

Emap Advertising has appointed Adrian Serle as radio sales director, reporting to Karen Stacey, broadcast sales director at Emap Advertising.Serle joins Emap Advertising from Kerrang! 105.2, Emap’s West Midlands-based rock music station, where he was managing director.In his new role as Emap Advertising’s radio sales director, which he takes up on March 19, Serle will… Continue reading Emap Advertising Appoints New Radio Sales Director

Ofcom chief executive, Ed Richards, has received a letter from consumer campaign group, the Consumer Panel, urging the watchdog to step in to solve the spat between Branson’s Virgin Media and Murdoch’s BSkyB.While in theory the three million Virgin customers who are now without Sky’s flagship channels can switch, the process is too complex and… Continue reading Consumer Pressure Group Wades In To Virgin/Sky War

A high definition access group has started a campaign to make the television technology available to everyone in the UK.The push, which has been labelled HdforAll, has come from a group of broadcasters, retailers and manufacturers, who say that plans to auction off the airspace required for HDTV to work on the Freeview platform means… Continue reading Campaign Group Applies Some Pressure For HDTV Access

BBC One’s time travelling cop drama, Life On Mars, was watched by almost 4.9 million adults last night, giving the channel around a 22% audience share between 9pm and 10pm.The conclusion of ITV1’s crime drama Fallen Angel, also set in the 70s, failed to gain as many viewers, with a little over 4.6 million adults… Continue reading ITV1 Crime Drama Falls From Grace

GCap Media is launching DAB multimedia adverts across its portfolio of radio stations, including Classic FM, Capital Radio, Planet Rock and The One Network from March 19.The service will see radio commercials accompanied by synchronised messages (known as ‘DABverts’) which appear on the DAB radio screen whilst the ad is playing.The initiative follows successful trials… Continue reading GCap Launches DAB Text Ads

Richard Bacon, presenter of the Xfm drivetime show, is to leave the station at the end of the month, moving to BBC Radio Five Live.Bacon moved to Xfm in August last year (see Drivetime For Bacon In Xfm Reshuffle) having presented the drivetime show on Capital Radio.The presenter of the BBC Three Castaway spin-off, Castaway… Continue reading Five Live Gets Bacon