Analysts explain why the presumed Vivendi offshoot could be a good fit with the London Stock Exchange and how the capital has moved to attract more investment.
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Hershey, the iconic chocolate and snacks giant, has selected Publicis as its new agency of record for its entire U.S. portfolio
Olaplex is undergoing a strategic leadership overhaul as it strives to rebuild its brand and restore consumer trust
Analysis: The Feast app, which requires a paid subscription to access, appears modelled akin to NYT Cooking.
Walmart continues to dominate the U.S. retail media landscape, according to a new report from Sensor Tower
Criteo and Microsoft Advertising have announced a strategic partnership aimed at delivering a more unified retail media ecosystem
Google’s parent company, Alphabet, has decided to abandon its pursuit of customer relationship management (CRM) software provider HubSpot
Coca-Cola is pouring a wave of unity over the 2024 Paris Olympics with its new campaign, “It’s Magic When the World Comes Together”
CNN announced plans to eliminate about 100 positions and launch its first subscription product on CNN.com later this year as it prioritizes digital expansion
US subscribers who have a bundle with Disney+, Hulu and ESPN+ are less likely to churn than those who subscribe to only Disney+, research has found.