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Classic FM To Take On Broadsheet Revenue

Classic FM To Take On Broadsheet Revenue

Classic FM is trying to take a slice of the lucrative recruitment advertising cake; it is carrying recruitment ads for the first time in its three year history.

The campaign is on behalf of Clerical Medical, who are looking for financial planners. It was placed by recruitment consultancy Austin Knight, and runs in conjunction with ads in the Daily Telegraph and Sunday Times.

Sales Director of Classic FM, Nigel Reeve, said “We shall be assessing the results of the campaign very carefully, as we hope to increase our share of this market quite substantially.”

Classic FM: 0171 713 2626

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