Classic FM, GCap Media’s classical music radio station, has won ‘National Sales Team of the Year’ for the third year running at the Arqiva Commercial Radio Awards.
This is the first time the award has been won by the same team three years in a row. GCap Media also received radio station of the year accolades for Planet Rock and 97.2 Beacon Radio in the west Midlands.
The awards are organised by the CRCA and are open to all CRCA members, with award winners selected by industry chiefs. The awards recognise excellence in presentation, marketing, programming and sales as they are applied to commercial radio.
The ‘National Sales Team of the Year’ award is given to a team working full-time in direct sales to national advertisers for either one or a number of local commercial stations or for a national commercial radio station. Other nominees were Emap Advertising and Virgin Radio.
Nick Young, group head of Classic FM said: “The Classic FM sales team continues to deliver creative and innovative solutions for advertisers. We are so pleased to have won ‘Sales Team of the Year’ for the third year running and will continue to drive the brand forward with the same enthusiasm and passion.”
Recently, Classic FM signed actor Richard E Grant to present a new programme, adding to GCap Media’s recruitment of celebrity presenters (see Richard E Grant To Present New Classic FM Show).
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