CMA appoints Braben and Dominic Mills to drive content

The Content Marketing Association (CMA) has appointed communications consultancy Braben and journalist Dominic Mills as key drivers of the organisation’s new content strategy.

The former editor of Campaign magazine and current Newsline columnist joins the company as CMA’s consultant editor, where he will help create bespoke editorial for the organisation.

Meanwhile, Braben will provide full trade press office support for the body and promote CMA research.

Mills was formerly editorial director of Haymarket Business Media and has written for a number of publications including the Daily Telegraph, the Times, the Daily Mirror, the Sunday Telegraph and the Wall Street Journal.

“We’re delighted to bring Braben and Dominic on board to help drive the profile and improve the content output of the CMA,” said Clare Hill, managing director, CMA.

“Dominic brings decades of experience and brilliant editorial credentials to the organisation. We look forward to working with them both.”

Matt Bourn, Braben’s managing director said that the company is thrilled to have been appointed by the CMA.

“By forging closer relationships with their key influencers, making their insight famous and putting a spotlight on the Content Summit in November, we look forward to boosting the profile of content marketing in all its forms,” he said.