Commercial partners for Zeebox’s US launch

Zeebox is preparing for its US launch and sources are suggesting a strategic partnership with cable operator Comcast, and potentially others besides.

The social TV startup launched in the UK in February 2012, providing users with contextual information second-by-second as people watch TV, such as which friends are watching the same shows right now and providing augmented information on what is seen and heard within the broadcast.

Since its UK launch it has announced a commercial partnership with Sky, with a similar arrangement alongside the Australian launch with Network 10.

Read the full article at TechCrunch