Corrie defeats France, France beats Ecuador
Yesterday saw the midweek FIFA World Cup 2014 coverage kick off over on ITV at 4pm as Group F squads, Nigeria and Argentina, desperately vied for a place in the final 16.
As usual, Adrian Chiles and Glenn Hoddle were on hand to fill up a whole sixty minutes of pre-match natter, mixing together their special abilities in the field of random guesswork and authoritative hindsight before the game actually began at 5pm.
An average audience of 3 million viewers (a 25% share) tuned in for the entire coverage. Viewers peaked at 4.6 million in the final 15 minutes as Argentina won 3-2, although despite this outcome both teams bagged a place in the final 16.
Afterwards on the same channel, Coronation Street (ITV, 7:30pm) provided the nation with its only prime time soap fix of the day. 6.3 million viewers tuned in to see some midweek filler as Gary Windass let off some family-related steam by instigating a heavy pash session with a some random spray tanned stranger.
Elsewhere, Rob Donovan battled with his murderous guilt in the usual and totally unsubtle making-it-totally-obvious-to-everyone fashion that soaps seem to excel in.
As always, the trip to Weatherfield secured Wednesday’s biggest audience and bagged a 34% share.
Meanwhile, over on the other side, Anne Robinbson was back condescending the masses with the latest edition of Watchdog (BBC One, 7:30pm). Just to add a sprinkle of extra patronisation, Matt Allwright and Chris Hollins were on hand to speak to the audience as if they were simple children.
Regardless, the purveyor of consumer justice managed to pull in an audience of 3.9 million viewers and a 21% share while having a good moan about broadband speeds and cheap airline tickets.
Straight up afterwards at 8:30pm, BBC One took the reins of the FIFA World Cup 2014 coverage as Group E contenders, Ecuador and France, battled each other in Estadio do Maracana in Rio de Janeiro.
The match proved to be Wednesday’s second biggest hit with 5.2 million viewers and a 27% share tuning in to see the French side send Ecuador out of the World Cup in a 0-0 draw.
At 8pm, ITV and Channel 4 both provided lightweight fayre, with the forced smiles and scripted banter of All Star Mr & Mrs (ITV) netting 3.5 million viewers and an 18% share while the girly giggle-along of This Old Thing: The Vintage Clothes Show (Channel 4) secured 964,000, a 5% share and the third biggest amount of TV tweets for the day.
Later at 9pm, Baby Spice herself only went and showed up on One Born Every Minute (Channel 4), but entered the show via the untraditional way of the front entrance and not by the show’s usual and slightly more traumatic method.
1.7 million viewers watched as the clinical smell of the hospital mixed with the more glamorous scents of self-promotion, resulting in a 25% share.
At the same time, ITV offered up another repeat of Benidorm from 2012 which saw Matthew Kelly camp it up something rotten as Cyril Babcock. An audience of 2.3 million viewers tuned in to see Cyril judge an awful dance competition in the Solana hotel, netting an 11% share.
The Social TV Analytics report is a daily leaderboard displaying the latest social TV analytics Twitter data from SecondSync. The table shows the top UK TV shows as they are mentioned on Twitter, which MediaTel has correlated with the BARB overnight programme ratings for those shows (only viewable to BARB subscribers).
Overnight data is available each morning in mediatel.co.uk’s TV Database, with all BARB registered subscribers able to view reports for terrestrial networks and key multi-channel stations. Overnight data supplied by TRP are based on 15 minute slot averages. This may differ from tape checked figures, which are based on a programme’s actual start and end time.
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