CWC Integration Costs Put At £200m

Cable & Wireless Communications has said that the cost of integrating its four constituent companies – Mercury Communications, Nynex, Videotron and Bell Cablemedia – will be around £200m.

It is expected however that there will be more than £100m in savings for this financial year. The news was announced yesterday, the same day that the company launched a £50m marketing campaign across press, TV and Outdoor.

Part of this also involves encouraging the public to call a free-phone number to join a national survey to explain what they want from their cable services.

http://www.cwcom.co.uk/

Brunswick (CWC PR): 0171 404 5959