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David Bergg To Become New ITV2 Director Of Programmes

David Bergg was announced as director of programmes for ITV2 on Friday by director of channels David Liddiment.
Bergg will be responsible for ITV2 programming and will work closely with director of broadcasting Joan Lofts. He will also form part of a team to oversee scheduling strategy across ITV’s developing digital channel portfolio (see ITV Presents Annual Report And Plans For Future).
Previous director of programmes Brian Barwick will now concentrate on ITV sport and the ITV Sport Channel. Bergg, who has not worked in the industry since last December said: “I am particularly thrilled to have been asked to contribute to the development of ITV2 and future ITV digital channels at this exciting time in the evolution of multi-channel TV.” Bergg’s appointment comes as part of ITV’s restructuring process under network chief executive Stuart Prebble (see Prebble Heads Up An Integrated ITV). ITV: 020 7843 8000 www.itv.co.uk
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