Video advertising and monetisation platform SpotX has promoted Edward Wale to managing director, Spain and UK, following the creation of a new European management team.
Wale, who joined SpotX in 2016 as director of platform services, has over eight years experience in the advertising industry, having previously held roles at Brightroll and Videology.
In his new role, Wale will manage the teams responsible for working with SpotX’s demand partners and supply-side customers in the UK, Spain and emerging markets including Central and Eastern Europe.
“It has been a privilege to build and develop an International supply-side team and work with premium media owners to grow their programmatic video advertising revenues,” Wale said.
“The share of digital advertising being traded programmatically continues to grow across Europe and we have some exciting products set to launch in the coming months. As Managing Director for the region I will ensure programmatic video advertising initiatives deliver success for all our customers in the region, from media owners to agencies and brands.”
The new management team for SpotX Europe includes Irina Petricek-Steiner, general manager of operations in Europe; Kay Schneider, general manager of demand in Europe; Thomas Servatius, chief technolodgy officer, European broadcaster solutions, and Léon Siotis, general manager of supply in Europe.
Siotis added: “Ed’s understanding of the supply and demand-side of our business, industry knowledge, reputation in market, and ability to hire and develop a team has driven success for our clients and for SpotX. This promotion is recognition of his leadership skills, business acumen and the results he has delivered.”
