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Express Set To Merge Advertising

Express Set To Merge  Advertising

Express Newspapers will be merging the advertising business for its Express and Daily Star titles at the end of this month.

The move, in a bid to operate more cost-effectively, means that agencies will be pitching for the new business. Agencies believed to be pitching include DMB&B (the incumbents), Trott Chick Smith (Express On Sunday), Leo Burnett (The Daily Star), Lowe Howard-Spink, O&M and BMP DDB. Media buying will still be handled by IDK Media.

Express Newspapers: 0171 928 8000

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