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G+J, Bauer and OK Release Jul-Dec ABCs
Gruner + Jahr have released their July-December ABCs; Best is up slightly year on year, 0.2% whilst Prima recorded a loss of 11%. Focus has switched reporting periods to annual; its January to December figure was 82,068.
The Bauer titles, which do not release ABCs but release own audited figures, have released a mixed bag of figures. TV Quick has recorded an increase of 7.4%, but Take a Break and Bella have both lost circulation year on year. That’s Life has recorded its first figure.
Today also saw the release of Northern and Shell’s OK figure; this was up by over 20% year on year to 207,524. OK is due to tackle its nearest rival Hello! head on shortly when it goes weekly from March 15. Hello’s latest ABC for the same period was 494,803.
| Jl-Dec 94 | Jl-Dec 95 | % CH | |
|---|---|---|---|
| Northern & Shell: | |||
| OK | 172,150 | 207,524 | 20.54 |
| Gruner + Jahr | |||
| Best | 564,233 | 565,388 | 0.2 |
| Prima | 618,870 | 550,692 | -11.01 |
| Focus (Annual Jan-Dec) | – | 82,068 | – |
| Bauer | |||
| Take a Break | 1,507,566 | 1,458,950 | -3.22 |
| Bella | 981,016 | 831,596 | -15.23 |
| TV Quick | 727,661 | 781,308 | 7.37 |
| Thats Life | – | 480,218 | – |
